{"podcast":{"title":"Audio Branding","slug":"audio-branding-402887","podcast_index_feed_id":402887,"rss_url":"https://feeds.captivate.fm/audiobranding/","website_url":"https://audiobrandingpodcast.com","image_url":"https://artwork.captivate.fm/a3c78cd7-ff63-4cdb-bfe9-5513168efbcc/2eUJwP7BxLzyAekHVPpvevbT.jpg","author":"Jodi Krangle","episode_count":300,"summary":"Keeping a consistent sound in how you present your company really is the \"hidden gem\" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/jodikrangle and we'll talk. This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy","last_synced_at":"2026-09-02T20:19:28.732028+00:00","page_url":"https://stenobird.com/podcast/audio-branding-402887"},"episode":{"title":"Voice Resonance: How Gravitas Builds Trust with Cynthia Zhai","slug":"voice-resonance-how-gravitas-builds-trust-with-cynthia-zhai","published_at":"2026-07-15T10:00:00+00:00","page_url":"https://stenobird.com/podcast/audio-branding-402887/voice-resonance-how-gravitas-builds-trust-with-cynthia-zhai","show_page_url":"https://stenobird.com/podcast/audio-branding-402887","url":"https://voiceoversandvocals.com/blog/voiceovers-public-speaking/voice-resonance-how-gravitas-builds-trust-with-cynthia-zhai/","audio_url":"https://op3.dev/e/episodes.captivate.fm/episode/0723e51f-64f0-4df4-b413-982d5e6b8995.mp3","summary":"“ Scientifically, it’s because that voice is vibration. So when it’s vibration, it needs a medium to be heard. Like, if we are in outer space, we hear nothing because there’s no medium to convey the sound. And then once we’re back on Earth, we have media. And when we are listening to ourselves, the sound is vibrating in the head. So, the medium, the media, they are liquid, they are solid, the bones, so that’s the medium that they are resonating in. But when we’re recording ourselves, the medium is air. And then of course, fortunately or unfortunately, when people hear us, the voice is also vibrating in the air. So that’s why I tell my clients, if you want to know how much suffering you’re putting people around you through, you must listen to yourself.” – Cynthia Zhai This episode is the second half of my conversation with voice coach, TEDx speaker, and best-selling author Cynthia Zhai as we discuss the value of silence in public speaking, why our recordings never seem to sound like ourselves, and her insights into the trend of AI -generated narration. As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com , where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you’re getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review . Both those things really help, and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that. (00:00…","meta_description":"“ Scientifically, it’s because that voice is vibration. So when it’s vibration, it needs a medium to be heard. Like, if we are in outer space, we hear not…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1754,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/audio-branding-402887/episodes/voice-resonance-how-gravitas-builds-trust-with-cynthia-zhai/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/audio-branding-402887/voice-resonance-how-gravitas-builds-trust-with-cynthia-zhai.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}