{"podcast":{"title":"Audio Branding","slug":"audio-branding-402887","podcast_index_feed_id":402887,"rss_url":"https://feeds.captivate.fm/audiobranding/","website_url":"https://audiobrandingpodcast.com","image_url":"https://artwork.captivate.fm/a3c78cd7-ff63-4cdb-bfe9-5513168efbcc/2eUJwP7BxLzyAekHVPpvevbT.jpg","author":"Jodi Krangle","episode_count":300,"summary":"Keeping a consistent sound in how you present your company really is the \"hidden gem\" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/jodikrangle and we'll talk. This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy","last_synced_at":null,"page_url":"https://stenobird.com/podcast/audio-branding-402887"},"episode":{"title":"The Art of Captivating Sound Design: A Conversation with Daniel Hug - Part 1","slug":"the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1","published_at":"2025-12-31T10:00:00+00:00","page_url":"https://stenobird.com/podcast/audio-branding-402887/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1","show_page_url":"https://stenobird.com/podcast/audio-branding-402887","url":"https://voiceoversandvocals.com/blog/audio-branding/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1/","audio_url":"https://op3.dev/e/episodes.captivate.fm/episode/f01277b1-216c-4150-a816-29f10b7b1ad3.mp3","summary":"“ And I read this book, it was about acoustic communication. It was about how sound in everyday life mediates our relationship to the environment, and how we use it to communicate with each other, and so on, and that opens really a totally new field for me. So this was kind of the ignition, probably, for me to enter the non-musical sound world, which I’m still in. So there’s the world of noises, of everyday sounds and so on, and that’s how it started, basically. And from there I then came into interaction game design more or less by accident, and they had no one that knew anything about sound. And I kind of built up in this relatively new field of interaction game design at the time. This was in the early noughties.” – Daniel Hug This episode’s guest is a sound and interaction designer who co-directs the Master’s in Sound Design at Zurich University of the Arts. His work explores how sound shapes our experiences, from health technology to movement and education. He’s a leader in Sonic Interaction Design who serves on the steering committees for key sound design conferences and awards, and through research, teaching, and hands-on design, he bridges science, creativity, and business. He’s also a fellow jury member of the International Sound Awards, which is how we met. His name is Dr. Daniel Hug, and we’ll be exploring how sound can influence how we feel, move, and interact with the world around us. As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com , where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if…","meta_description":"“ And I read this book, it was about acoustic communication. It was about how sound in everyday life mediates our relationship to the environment, and how…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1858,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/audio-branding-402887/episodes/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/audio-branding-402887/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}