{"podcast":{"title":"Audio Branding","slug":"audio-branding-402887","podcast_index_feed_id":402887,"rss_url":"https://feeds.captivate.fm/audiobranding/","website_url":"https://audiobrandingpodcast.com","image_url":"https://artwork.captivate.fm/a3c78cd7-ff63-4cdb-bfe9-5513168efbcc/2eUJwP7BxLzyAekHVPpvevbT.jpg","author":"Jodi Krangle","episode_count":300,"summary":"Keeping a consistent sound in how you present your company really is the \"hidden gem\" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/jodikrangle and we'll talk. This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy","last_synced_at":null,"page_url":"https://stenobird.com/podcast/audio-branding-402887"},"episode":{"title":"Sound Design Process: A Conversation with Kenneth Johnson","slug":"sound-design-process-a-conversation-with-kenneth-johnson","published_at":"2026-05-20T10:00:00+00:00","page_url":"https://stenobird.com/podcast/audio-branding-402887/sound-design-process-a-conversation-with-kenneth-johnson","show_page_url":"https://stenobird.com/podcast/audio-branding-402887","url":"https://voiceoversandvocals.com/blog/filmmaking-sound-design/sound-design-process-a-conversation-with-kenneth-johnson/","audio_url":"https://op3.dev/e/episodes.captivate.fm/episode/1998880b-d7aa-4d79-94c4-721d1fa1a0f8.mp3","summary":"“ I think that sound drives the emotion of a scene, right? As much as dialogue, right? Sound and music, score in particular… I just think it helps to create emotion in a scene or augments the performances. Because you gotta have great performances, but great performance coupled with, you know, great sound design or a great score, it just makes you feel, it does something, it makes you tingle. It does something to you that just envelops you in that moment, right?” – Kenneth Johnson This episode is the second half of my conversation with sonic storyteller and founder of Artistry in Sound, Kenneth Johnson, as we talk about his experiences as one of the earliest Black sound designers in Hollywood, the changes that AI and streaming media have brought to sound design, and how horror movies in particular combine a variety of sound approaches to make a powerful impact. As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com , where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you’re getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review . Both those things really help, and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that. (00:00) – The Role of Sound in Film Our discussion continues as Kenneth walks us through the process of sound design, from shooting script to the recording booth.“As I’m reading the script,” he tells…","meta_description":"“ I think that sound drives the emotion of a scene, right? As much as dialogue, right? Sound and music, score in particular… I just think it helps to crea…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1766,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/audio-branding-402887/episodes/sound-design-process-a-conversation-with-kenneth-johnson/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/audio-branding-402887/sound-design-process-a-conversation-with-kenneth-johnson.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}