{"podcast":{"title":"Audio Branding","slug":"audio-branding-402887","podcast_index_feed_id":402887,"rss_url":"https://feeds.captivate.fm/audiobranding/","website_url":"https://audiobrandingpodcast.com","image_url":"https://artwork.captivate.fm/a3c78cd7-ff63-4cdb-bfe9-5513168efbcc/2eUJwP7BxLzyAekHVPpvevbT.jpg","author":"Jodi Krangle","episode_count":300,"summary":"Keeping a consistent sound in how you present your company really is the \"hidden gem\" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/jodikrangle and we'll talk. This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy","last_synced_at":"2026-09-02T20:19:28.732028+00:00","page_url":"https://stenobird.com/podcast/audio-branding-402887"},"episode":{"title":"Music in Film: Why the Wrong Score Changes Everything | Jayson Johnson","slug":"music-in-film-why-the-wrong-score-changes-everything-jayson-johnson","published_at":"2026-07-01T10:00:00+00:00","page_url":"https://stenobird.com/podcast/audio-branding-402887/music-in-film-why-the-wrong-score-changes-everything-jayson-johnson","show_page_url":"https://stenobird.com/podcast/audio-branding-402887","url":"https://voiceoversandvocals.com/blog/filmmaking-sound-design/music-in-film-why-the-wrong-score-changes-everything-jayson-johnson/","audio_url":"https://op3.dev/e/episodes.captivate.fm/episode/ad3fa94d-23ec-48d7-95d6-699e6033fbb8.mp3","summary":"“ I guess that’s encouraging, and it’s scary at the same time, because, you know, there are a lot of people in the industry that depend on the creativity that they’ve worked years and years and years to kind of master and to get to this point. And then all of a sudden, someone says, I don’t want to pay this person. Let’s just have AI do it. And, you know, it does a comparable job, if not better. So it’s something that I think as a creative, I try not to be fearful of, but I do think about it as a competitor and as an ally at the same time.” – Jayson Johnson This episode is the second half of my conversation with founder of Strike Five Films, Jayson Johnson, as Jayson shares his creative philosophy and advice to young filmmakers, the impact he sees AI having on the creative industries, and why the world, especially now, could use more comedy. As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com , where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you’re getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review . Both those things really help, and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that. (00:00) – The Power of Music in Film The second half of our discussion starts with Jayson’s firsthand experience with film scores and how a last-minute change to a climactic scene completely changed its tone. “We found a…","meta_description":"“ I guess that’s encouraging, and it’s scary at the same time, because, you know, there are a lot of people in the industry that depend on the creativity…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1517,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/audio-branding-402887/episodes/music-in-film-why-the-wrong-score-changes-everything-jayson-johnson/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/audio-branding-402887/music-in-film-why-the-wrong-score-changes-everything-jayson-johnson.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}