{"podcast":{"title":"Audio Branding","slug":"audio-branding-402887","podcast_index_feed_id":402887,"rss_url":"https://feeds.captivate.fm/audiobranding/","website_url":"https://audiobrandingpodcast.com","image_url":"https://artwork.captivate.fm/a3c78cd7-ff63-4cdb-bfe9-5513168efbcc/2eUJwP7BxLzyAekHVPpvevbT.jpg","author":"Jodi Krangle","episode_count":300,"summary":"Keeping a consistent sound in how you present your company really is the \"hidden gem\" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/jodikrangle and we'll talk. This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy","last_synced_at":"2026-09-02T20:19:28.732028+00:00","page_url":"https://stenobird.com/podcast/audio-branding-402887"},"episode":{"title":"Film Sound Design: Why Bad Audio Makes Audiences Leave | Jayson Johnson","slug":"film-sound-design-why-bad-audio-makes-audiences-leave-jayson-johnson","published_at":"2026-06-24T10:00:00+00:00","page_url":"https://stenobird.com/podcast/audio-branding-402887/film-sound-design-why-bad-audio-makes-audiences-leave-jayson-johnson","show_page_url":"https://stenobird.com/podcast/audio-branding-402887","url":"https://voiceoversandvocals.com/blog/filmmaking-sound-design/film-sound-design-why-bad-audio-makes-audiences-leave-jayson-johnson/","audio_url":"https://op3.dev/e/episodes.captivate.fm/episode/67dc4f1e-8a60-4e4d-a7c4-3984f02d8a3c.mp3","summary":"“ Sound is a really important part of how I make movies because I always tell people that if the sound is good and the picture is bad, then you’ll stick around to see what happens. However, if the sound is terrible and the picture is great, you’re out of there in like ten minutes. So sound is something that I always cherish. And I think that the right filmmaker who appreciates sound can really take advantage of what we think about and use, you know, the viewer’s imagination. A lot of film pictures start off in black and, you know, they just have the sound, so they really grab the audience’s attention right from the beginning. So sound is just such a powerful medium.” – Jayson Johnson This week’s guest is a filmmaker and the founder of Strike Five Films, an independent production company dedicated to authentic, character-driven storytelling. A graduate of Eastern Illinois University, he began his career under the mentorship of Francis Ford Coppola, working on the Wine, Daydreams & Memories tour before producing over 1,400 hours of broadcast television for Discovery ID. Since founding Strike Five Films in 2017, he’s written, directed, and produced nine short films that have screened at more than ninety festivals worldwide, earning six awards. His work has been featured in numerous media outlets and is defined by themes of perseverance, community, and creativity. He’s currently in pre-production on his debut feature, R.O.G.E.R & Me, an offbeat, heartfelt film rooted in Richmond, CA, while continuing to mentor emerging filmmakers and expand his mission of fusing storytelling, social impact, and independent artistry. His name is Jayson Johnson, and if you’ve ever wondered how intentional sound can elevate storytelling and make a lasting impact on audiences, you won’…","meta_description":"“ Sound is a really important part of how I make movies because I always tell people that if the sound is good and the picture is bad, then you’ll stick a…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1476,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/audio-branding-402887/episodes/film-sound-design-why-bad-audio-makes-audiences-leave-jayson-johnson/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/audio-branding-402887/film-sound-design-why-bad-audio-makes-audiences-leave-jayson-johnson.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}