{"podcast":{"title":"Art & Science of Complex Sales","slug":"art-science-of-complex-sales-6734980","podcast_index_feed_id":6734980,"rss_url":"https://anchor.fm/s/10348ff54/podcast/rss","website_url":"https://www.membrain.com/","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/43400829/43400829-1747048782753-29ae4bed9c57c.jpg","author":"Membrain","episode_count":146,"summary":"Join us on the Art & Science of Complex Sales podcast by Membrain where we invite experts from the industry to discuss about different topics in the world of complex sales.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/art-science-of-complex-sales-6734980"},"episode":{"title":"Building Sales Teams That Don’t Quit │ Eric Larocque","slug":"building-sales-teams-that-don-t-quit-eric-larocque","published_at":"2026-02-20T15:29:37+00:00","page_url":"https://stenobird.com/podcast/art-science-of-complex-sales-6734980/building-sales-teams-that-don-t-quit-eric-larocque","show_page_url":"https://stenobird.com/podcast/art-science-of-complex-sales-6734980","url":"https://podcasters.spotify.com/pod/show/membrainpodcast/episodes/Building-Sales-Teams-That-Dont-Quit--Eric-Larocque-e3fc6ql","audio_url":"https://anchor.fm/s/10348ff54/podcast/play/115792149/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-20%2F418487787-44100-2-1ac9debd73c67.mp3","summary":"In this episode, Eric Larocque , founder of Cultivate Winning , shares what consistently drives sales performance, and why most teams do not have a people problem, they have a system and coaching problem. Eric shares lessons from sports, leadership, and hiring to explain how momentum is built, why grit matters more than experience, and how to create a repeatable hiring model that predicts top performers. In this episode, you'll learn: Why preparation is missing from most sales teams How resilience helps reps stay steady through rejection Why culture creates confidence and momentum How to hire for “will do” and train the “can do” What the grit scale model looks like in practice How coaching infrastructure improves conversion and morale Listen in to learn how to build a winning team that performs consistently, not occasionally.","meta_description":"In this episode, Eric Larocque , founder of Cultivate Winning , shares what consistently drives sales performance, and why most teams do not have a people…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2495,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/art-science-of-complex-sales-6734980/episodes/building-sales-teams-that-don-t-quit-eric-larocque/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/art-science-of-complex-sales-6734980/building-sales-teams-that-don-t-quit-eric-larocque.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}