{"podcast":{"title":"AI in Marketing: Unpacked","slug":"ai-in-marketing-unpacked-7046373","podcast_index_feed_id":7046373,"rss_url":"https://www.spreaker.com/show/6201017/episodes/feed","website_url":"https://www.spreaker.com/podcast/ai-in-marketing-unpacked--6201017","image_url":"https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/840f61fce31810c78bd205e59e89b04d.jpg","author":"Mike Allton","episode_count":124,"summary":"Welcome to \"AI in Marketing Unpacked\" Are you looking to simplify AI integration in your marketing efforts and see tangible results? Do you want practical advice on how AI can make your marketing strategies more effective? Who is this show for? \"AI in Marketing Unpacked\" is crafted for marketers at every level who want to cut through the hype and truly understand how AI can work for them. Whether you're experienced or just starting out, this podcast is your resource for straightforward, practical insights into using AI to enhance your marketing. What can you expect from this show? Join your host, Mike Allton, as he breaks down the complex world of AI into easy-to-understand discussions, focusing on real benefits for marketers. Each episode is packed with clear examples and conversations with thought leaders who are applying AI in creative and successful ways. You’ll learn how to: Improve your audience targeting and engagement Create more personalized marketing experiences Analyze and utilize data more effectively Streamline marketing operations and save time Learn more at https://www.thesocialmediahat.com/ai-in-marketing-unpacked/ About your host, Mike Allton Mike Allton is an exp…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373"},"episode":{"title":"The Single AI Tool You Need (and the 5 That Are Stealing Your Time) - A Saturday Short","slug":"the-single-ai-tool-you-need-and-the-5-that-are-stealing-your-time-a-saturday-short","published_at":"2025-10-25T12:18:00+00:00","page_url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373/the-single-ai-tool-you-need-and-the-5-that-are-stealing-your-time-a-saturday-short","show_page_url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373","url":"https://www.spreaker.com/episode/the-single-ai-tool-you-need-and-the-5-that-are-stealing-your-time-a-saturday-short--68276469","audio_url":"https://api.spreaker.com/download/episode/68276469/mpnl9081085766.mp3","summary":"Paying for eight different AI tools but only using two of them? Feeling guilty every time you see those subscription charges hit your credit card? You're not alone - and you're not broken. You're experiencing what I call \"AI ADHD\": Tech Overwhelm masquerading as opportunity. In this Saturday Short, I walk you through the exact 4-step audit I use with my clients to eliminate the subscriptions stealing their time, money, and mental energy. You'll learn how to identify the one AI tool that actually matters for your business, and more importantly, how to transform it from a generic assistant into a strategic digital teammate who knows your business inside and out. In This Episode: Why \"AI ADHD\" is costing you more than money (and how to break the cycle) The 4-step tool audit that reveals exactly which subscriptions to kill How to identify your single anchor tool - and why depth beats breadth every time The critical difference between having AI tools and having an AI teammate A real case study: How one consultant eliminated overwhelm and built a streamlined system This episode is for you if: You have more than 5 AI subscriptions but can't remember the last time you used half of them You feel guilty about \"wasting money\" on tools you meant to explore You're constantly switching between platforms and losing focus You want a clear, actionable plan to simplify your tech stack TODAY Resources Mentioned 🔧 AI Work Buddy Turn your existing LLM into a strategic business partner with custom training → theaihat.com/aiworkbuddy 💬 Join the Conversation If you could cancel just ONE subscription right now, which would it be? Reply to my next email or message me on Threads @Mike.Allton Chapters 00:00 Introduction: The AI Overload 02:13 The Real Cost of Too Many Tools 03:39 The Four-Step Pr…","meta_description":"Paying for eight different AI tools but only using two of them? Feeling guilty every time you see those subscription charges hit your credit card? You're…","key_points":[],"chapters":[],"topics":[],"duration_seconds":659,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/ai-in-marketing-unpacked-7046373/episodes/the-single-ai-tool-you-need-and-the-5-that-are-stealing-your-time-a-saturday-short/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373/the-single-ai-tool-you-need-and-the-5-that-are-stealing-your-time-a-saturday-short.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}