{"podcast":{"title":"AI in Marketing: Unpacked","slug":"ai-in-marketing-unpacked-7046373","podcast_index_feed_id":7046373,"rss_url":"https://www.spreaker.com/show/6201017/episodes/feed","website_url":"https://www.spreaker.com/podcast/ai-in-marketing-unpacked--6201017","image_url":"https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/840f61fce31810c78bd205e59e89b04d.jpg","author":"Mike Allton","episode_count":124,"summary":"Welcome to \"AI in Marketing Unpacked\" Are you looking to simplify AI integration in your marketing efforts and see tangible results? Do you want practical advice on how AI can make your marketing strategies more effective? Who is this show for? \"AI in Marketing Unpacked\" is crafted for marketers at every level who want to cut through the hype and truly understand how AI can work for them. Whether you're experienced or just starting out, this podcast is your resource for straightforward, practical insights into using AI to enhance your marketing. What can you expect from this show? Join your host, Mike Allton, as he breaks down the complex world of AI into easy-to-understand discussions, focusing on real benefits for marketers. Each episode is packed with clear examples and conversations with thought leaders who are applying AI in creative and successful ways. You’ll learn how to: Improve your audience targeting and engagement Create more personalized marketing experiences Analyze and utilize data more effectively Streamline marketing operations and save time Learn more at https://www.thesocialmediahat.com/ai-in-marketing-unpacked/ About your host, Mike Allton Mike Allton is an exp…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373"},"episode":{"title":"Stop Lying to Yourself: How AI Reveals Your Real Time Investment","slug":"stop-lying-to-yourself-how-ai-reveals-your-real-time-investment","published_at":"2025-11-18T12:00:00+00:00","page_url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373/stop-lying-to-yourself-how-ai-reveals-your-real-time-investment","show_page_url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373","url":"https://www.spreaker.com/episode/stop-lying-to-yourself-how-ai-reveals-your-real-time-investment--68616482","audio_url":"https://api.spreaker.com/download/episode/68616482/mpnl7731102986.mp3","summary":"How many times have you told yourself that podcast will only take an hour to record? Or that client proposal? Just thirty minutes, right? Here's the uncomfortable truth every solopreneur needs to face: you're lying to yourself about how long things actually take. And that lie is keeping you trapped in operator mode instead of scaling to owner mode. The problem isn't that you're bad at time management; it's that you've never truly measured what your workflows actually require. That's where today's guest comes in with a revelation that changed everything about how he runs his business. Rich Brooks discovered that his \"one-hour\" podcast actually consumed three full hours of his time. But instead of throwing in the towel, he used AI to map every minute of that process and create systems that handle the heavy lifting. As the founder of Flyte New Media and host of The Agents of Change Digital Marketing Podcast with over 600 episodes, Rich has mastered the art of turning time-intensive processes into AI-powered efficiency machines. He's the perfect guide to help you stop underestimating your workflows and start building systems that actually scale. The AI Hat Podcast host Mike Allton asked Rich Brooks about: ✨ Time Truth-Telling: Discover how to accurately track where your hours really go and why most solopreneurs underestimate by 200%. ✨ AI Workflow Mapping: Learn Rich's proven process for identifying time drains and building custom AI assistants to handle repetitive tasks. ✨ Scale Without Staff: See exactly how one conversation becomes ten pieces of content through systematic AI integration. Learn more about Rich Brooks Connect with Rich Brooks on LinkedIn Resources &amp; Brands mentioned in this episode Flyte New Media Agents of Change Scalability Audit Fathom Descript AI…","meta_description":"How many times have you told yourself that podcast will only take an hour to record? Or that client proposal? Just thirty minutes, right? Here's the uncom…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2925,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/ai-in-marketing-unpacked-7046373/episodes/stop-lying-to-yourself-how-ai-reveals-your-real-time-investment/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373/stop-lying-to-yourself-how-ai-reveals-your-real-time-investment.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}