{"podcast":{"title":"AI in Marketing: Unpacked","slug":"ai-in-marketing-unpacked-7046373","podcast_index_feed_id":7046373,"rss_url":"https://www.spreaker.com/show/6201017/episodes/feed","website_url":"https://www.spreaker.com/podcast/ai-in-marketing-unpacked--6201017","image_url":"https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/840f61fce31810c78bd205e59e89b04d.jpg","author":"Mike Allton","episode_count":124,"summary":"Welcome to \"AI in Marketing Unpacked\" Are you looking to simplify AI integration in your marketing efforts and see tangible results? Do you want practical advice on how AI can make your marketing strategies more effective? Who is this show for? \"AI in Marketing Unpacked\" is crafted for marketers at every level who want to cut through the hype and truly understand how AI can work for them. Whether you're experienced or just starting out, this podcast is your resource for straightforward, practical insights into using AI to enhance your marketing. What can you expect from this show? Join your host, Mike Allton, as he breaks down the complex world of AI into easy-to-understand discussions, focusing on real benefits for marketers. Each episode is packed with clear examples and conversations with thought leaders who are applying AI in creative and successful ways. You’ll learn how to: Improve your audience targeting and engagement Create more personalized marketing experiences Analyze and utilize data more effectively Streamline marketing operations and save time Learn more at https://www.thesocialmediahat.com/ai-in-marketing-unpacked/ About your host, Mike Allton Mike Allton is an exp…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373"},"episode":{"title":"How a RevOps CEO Identifies a $21M Revenue Opportunity in 24 Hours (Not 3 Weeks)","slug":"how-a-revops-ceo-identifies-a-21m-revenue-opportunity-in-24-hours-not-3-weeks","published_at":"2026-02-03T12:00:00+00:00","page_url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373/how-a-revops-ceo-identifies-a-21m-revenue-opportunity-in-24-hours-not-3-weeks","show_page_url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373","url":"https://www.spreaker.com/episode/how-a-revops-ceo-identifies-a-21m-revenue-opportunity-in-24-hours-not-3-weeks--69759124","audio_url":"https://api.spreaker.com/download/episode/69759124/mpnl3187076112.mp3","summary":"If your revenue team takes three weeks to deliver a diagnostic report - and still misses the $21 million opportunity hiding in your pipeline - this episode reveals why manual analysis is costing you deals and how a RevOps CEO architected an AI agent that does it in 24 hours. Tara Kinney, Founder and CEO of Atomic Revenue, has led 18 CRM implementations across 76 companies. She knows what \"normal\" looks like in revenue operations - and she blew it up. Her agency used to spend weeks qualifying prospects and delivering diagnostics. Now her Digital Crew does it in 24-48 hours, cuts the sales cycle by 90%, and finds revenue opportunities her manual analysis missed. In this episode, Tara walks through the exact workflow: how the Revenue Reality Check agent integrates with HubSpot and Slack, how it auto-assigns prospects to the right strategist based on industry and pain point, and why the \"Human-in-the-Loop\" governance layer is non-negotiable. She also reveals the $21 million story - the moment her AI agent identified a conversion bottleneck she hadn't even tracked, proving that agents don't just save time, they see what humans miss. This isn't theory. This is a deployable blueprint for Revenue Leaders who need to stop drowning in Admin Drag and start architecting workflows that deliver measurable P&L impact. You'll Learn: Why manual revenue diagnostics are too slow (and too shallow) for 2026 B2B velocity The 24-hour diagnostic workflow that cut Atomic Revenue's sales cycle by 90% How AI found a $21M opportunity by modeling scenarios humans can't calculate at scale The HubSpot + Slack + Multi-LLM integration stack behind the Revenue Reality Check Why \"Human-in-the-Loop\" governance prevents hallucination risks and protects your brand The three revenue killers hiding in yo…","meta_description":"If your revenue team takes three weeks to deliver a diagnostic report - and still misses the $21 million opportunity hiding in your pipeline - this episod…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2283,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/ai-in-marketing-unpacked-7046373/episodes/how-a-revops-ceo-identifies-a-21m-revenue-opportunity-in-24-hours-not-3-weeks/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/ai-in-marketing-unpacked-7046373/how-a-revops-ceo-identifies-a-21m-revenue-opportunity-in-24-hours-not-3-weeks.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}