{"podcast":{"title":"AEC Marketing for Principals","slug":"aec-marketing-for-principals-621739","podcast_index_feed_id":621739,"rss_url":"https://rss.buzzsprout.com/1785216.rss","website_url":"https://smartegies.com/podcast/","image_url":"https://storage.buzzsprout.com/tyz1i1ak25kvoyo242qwvun006lu?.jpg","author":"Katie Cash and Judy Sparks","episode_count":105,"summary":"AEC Marketing for Principals is the go-to podcast for leaders in the commercial real estate, architecture, engineering, and construction industries who are passionate about advancing their firms through strategic marketing. Brought to you by Smartegies, the leading growth consulting firm for the built environment, this podcast dives deep into the unique challenges and opportunities faced by principals and senior leaders.","last_synced_at":"2026-09-02T20:21:15.492914+00:00","page_url":"https://stenobird.com/podcast/aec-marketing-for-principals-621739"},"episode":{"title":"Driving Impact at the Intersection of Marketing, Sales, and Strategy in AEC with JE Dunn Construction’s Lee Jarboe","slug":"driving-impact-at-the-intersection-of-marketing-sales-and-strategy-in-aec-with-je-dunn-construction-s-lee-jarboe","published_at":"2025-09-11T16:00:00+00:00","page_url":"https://stenobird.com/podcast/aec-marketing-for-principals-621739/driving-impact-at-the-intersection-of-marketing-sales-and-strategy-in-aec-with-je-dunn-construction-s-lee-jarboe","show_page_url":"https://stenobird.com/podcast/aec-marketing-for-principals-621739","url":"https://www.buzzsprout.com/1785216/episodes/17828528-driving-impact-at-the-intersection-of-marketing-sales-and-strategy-in-aec-with-je-dunn-construction-s-lee-jarboe.mp3","audio_url":"https://www.buzzsprout.com/1785216/episodes/17828528-driving-impact-at-the-intersection-of-marketing-sales-and-strategy-in-aec-with-je-dunn-construction-s-lee-jarboe.mp3","summary":"Winning more of the right work starts long before the RFP. It starts with pipeline discipline, proactive positioning, and breaking down silos. Marketer turned business developer Lee Jarboe, FSMPS, CPSM of JE Dunn Construction, shares how accurate pipeline data, smart market mix, and account-based marketing shorten the path from first touch to real conversations about client needs. With examples from large, multi-market operations, Lee explains why sales is a leading indicator, how to time res...","meta_description":"Winning more of the right work starts long before the RFP. It starts with pipeline discipline, proactive positioning, and breaking down silos. Marketer tu…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2323,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/aec-marketing-for-principals-621739/episodes/driving-impact-at-the-intersection-of-marketing-sales-and-strategy-in-aec-with-je-dunn-construction-s-lee-jarboe/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/aec-marketing-for-principals-621739/driving-impact-at-the-intersection-of-marketing-sales-and-strategy-in-aec-with-je-dunn-construction-s-lee-jarboe.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}