{"podcast":{"title":"ADHD-ish™","slug":"adhd-ish-1242959","podcast_index_feed_id":1242959,"rss_url":"https://feeds.captivate.fm/adhd-ish/","website_url":"https://www.diannwingertcoaching.com/","image_url":"https://artwork.captivate.fm/f426bf6d-205d-4a06-9f8d-35acf346711f/ADHD-ish-REVISED-AUG-2026.png","author":"Diann Wingert | ADHD Business Strategist & Coach","episode_count":300,"summary":"Running a business with ADHD isn't hard because you're distracted. It's hard because most business advice wasn't built for your brain. Many entrepreneurs with ADHD try to solve business challenges with more productivity hacks, stricter routines, or systems they can never quite sustain. Others keep chasing new ideas, opportunities, and strategies, hoping the next one will finally make everything click. The result? More cognitive load, more unfinished projects, more decision fatigue, and often more burnout. ADHD-ish™ is the podcast about ADHD business strategy for business owners with ADHD who want to grow a successful company without forcing themselves to think, work, or lead like everyone else. Each episode explores the real-world challenges of running a business with ADHD, including ADHD business growth, delegation and accountability, decision-making, executive function in business, burnout prevention, leadership, and building business systems that actually work for your brain. You'll hear practical strategies, honest conversations, personal stories, and expert insights designed to help you make better decisions, follow through on what matters most, and create sustainable success…","last_synced_at":"2026-09-16T02:20:24.574197+00:00","page_url":"https://stenobird.com/podcast/adhd-ish-1242959"},"episode":{"title":"Stop Confusing Options for Opportunities: A Practical Guide to Decision Making for ADHD Entrepreneurs","slug":"stop-confusing-options-for-opportunities-a-practical-guide-to-decision-making-for-adhd-entrepreneurs","published_at":"2026-08-11T11:00:00+00:00","page_url":"https://stenobird.com/podcast/adhd-ish-1242959/stop-confusing-options-for-opportunities-a-practical-guide-to-decision-making-for-adhd-entrepreneurs","show_page_url":"https://stenobird.com/podcast/adhd-ish-1242959","url":"https://adhd-ish.captivate.fm/episode/stop-confusing-options-for-opportunities-a-practical-guide-to-decision-making-for-adhd-entrepreneurs","audio_url":"https://op3.dev/e/episodes.captivate.fm/episode/d35a2b53-391a-4009-b744-860932f90fab.mp3","summary":"Ever find yourself saying yes to a new collaboration, tool, or project—then months later wondering how you got there? If you run a business (especially with an ADHD-ish™ brain), you’re not alone. ‍In this episode, I break down why our brains confuse options for opportunities, how dopamine clouds our judgment at the moment of the ask, and share a practical “screen door” filter to make better decisions going forward. ‍Dopamine is a talent scout, not a bookkeeper: That rush of excitement we feel with something new? It’s all about anticipation—not reality. The cost and maintenance of a new yes don’t hit until much later. The trick is to slow the yes. ‍ Clever ways options pretend to be opportunities: ‍The Flattering Ask: feeling chosen and visible can feel like opportunity, but might be just an option that doesn’t fit your goals. ‍The Closing Door: artificial urgency and manufactured scarcity prey on impulsive decision-making. ‍The Adjacent Idea: our shiny new ideas often show up exactly when important work becomes tedious, tempting entrepreneurs to jump ship. ‍ Why is this so hard for ADHD brains? ‍Because dopamine is LOUD and it fires at anticipation, not the actual result. That new offer or collab invitation? It’s pure possibility—no fatigue, no disappointment, no downside at first. The evaluation part comes much later, usually after you’re already committed. Story Time ‍Diann once bought a high ticket course to “launch a high-ticket course,” and not only never opened it, but kept paying a monthly subscription for three (!) years (ADHD dopamine at work, folks—don’t feel bad, you’re not alone! 😂 ‍ Try this: The 4-Question \"Screen Door\" Filter ‍Before you say yes, ask yourself: 1. What existing goal does this serve? 2. What does it leverage that I’ve already built? ‍3. Wh…","meta_description":"Ever find yourself saying yes to a new collaboration, tool, or project—then months later wondering how you got there? If you run a business (especially wi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1886,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/adhd-ish-1242959/episodes/stop-confusing-options-for-opportunities-a-practical-guide-to-decision-making-for-adhd-entrepreneurs/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/adhd-ish-1242959/stop-confusing-options-for-opportunities-a-practical-guide-to-decision-making-for-adhd-entrepreneurs.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}