{"podcast":{"title":"Add To Cart: Australia’s eCommerce Show","slug":"add-to-cart-australia-s-ecommerce-show-980880","podcast_index_feed_id":980880,"rss_url":"https://rss.buzzsprout.com/2521371.rss","website_url":"https://addtocart.com.au","image_url":"https://storage.buzzsprout.com/s3sudp12pet3p9dp6qox42o36bt6?.jpg","author":"Nathan Bush","episode_count":634,"summary":"Add To Cart is Australia's leading ecommerce and retail podcast, hosted by Nathan Bush. Over 600 conversations with the founders, operators and digital leaders building Australian ecommerce. Episodes cover ecommerce strategy, DTC brand building, omnichannel retail, email and SMS marketing, performance marketing, fulfilment, and the tech stack decisions that shape how retail brands actually sell online. Free community, newsletter and resources at addtocart.com.au. Proudly supported by Shopify and Klaviyo.","last_synced_at":"2026-06-12T08:19:47.935332+00:00","page_url":"https://stenobird.com/podcast/add-to-cart-australia-s-ecommerce-show-980880"},"episode":{"title":"Lessons in Scarcity and Live Commerce from Australia's Biggest Trading Card Store | #617","slug":"lessons-in-scarcity-and-live-commerce-from-australia-s-biggest-trading-card-store-617","published_at":"2026-04-19T19:00:00+00:00","page_url":"https://stenobird.com/podcast/add-to-cart-australia-s-ecommerce-show-980880/lessons-in-scarcity-and-live-commerce-from-australia-s-biggest-trading-card-store-617","show_page_url":"https://stenobird.com/podcast/add-to-cart-australia-s-ecommerce-show-980880","url":"https://www.buzzsprout.com/2521371/episodes/19028893-lessons-in-scarcity-and-live-commerce-from-australia-s-biggest-trading-card-store-617.mp3","audio_url":"https://www.buzzsprout.com/2521371/episodes/19028893-lessons-in-scarcity-and-live-commerce-from-australia-s-biggest-trading-card-store-617.mp3","summary":"Grayson White, founder of Cherry Collectibles, has built Australia’s leading trading card business by doing something most ecommerce brands overlook: he turned shopping into entertainment and community into a growth engine. What started as a side hustle to make an extra $100 a week quickly evolved into a category-defining business, spanning ecommerce, live shopping, and physical retail. But the journey wasn’t linear. It included shutting the business down, nearly walking away, and betting eve...","meta_description":"Grayson White, founder of Cherry Collectibles, has built Australia’s leading trading card business by doing something most ecommerce brands overlook: he t…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2823,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/add-to-cart-australia-s-ecommerce-show-980880/episodes/lessons-in-scarcity-and-live-commerce-from-australia-s-biggest-trading-card-store-617/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/add-to-cart-australia-s-ecommerce-show-980880/lessons-in-scarcity-and-live-commerce-from-australia-s-biggest-trading-card-store-617.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}