{"podcast":{"title":"Ad Age Marketer's Brief","slug":"ad-age-marketer-s-brief-244230","podcast_index_feed_id":244230,"rss_url":"https://marketersbrief.libsyn.com/rss","website_url":"http://www.adage.com","image_url":"https://static.libsyn.com/p/assets/e/e/9/b/ee9bcad56c482c0c/AA_MarketersBrief_podcast_art.jpg","author":"Ad Age Podcasts","episode_count":401,"summary":"Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond. Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways of thinking that can influence decisions at work. Subscribe to sharpen your judgment and spot what matters early.","last_synced_at":"2026-09-09T16:22:00.771547+00:00","page_url":"https://stenobird.com/podcast/ad-age-marketer-s-brief-244230"},"episode":{"title":"Lessons from America's Hottest Brands","slug":"lessons-from-america-s-hottest-brands","published_at":"2026-07-22T09:00:00+00:00","page_url":"https://stenobird.com/podcast/ad-age-marketer-s-brief-244230/lessons-from-america-s-hottest-brands","show_page_url":"https://stenobird.com/podcast/ad-age-marketer-s-brief-244230","url":"https://marketersbrief.libsyn.com/lessons-from-americas-hottest-brands","audio_url":"https://traffic.libsyn.com/secure/marketersbrief/Lessons_from_Americas_Hottest_Brands.mp3?dest-id=1162928","summary":"What does it take to be one of America's Hottest Brands? We comb through our annual list of 20 brands having a moment to discern marketing lessons applicable to brands of any type or size. Find out how NeeDoh and Pink are taking consumer listening to the next level and what Grillo's did to strike smart brand collabs. Ad Age's E.J. Schultz and Adrianne Pasquarelli also discuss other lessons, including how Dutch Bros taps into fan passions and what Nuuly did to break down operational silos. Plus, find out how Costco cracked the list, absent any really expensive advertising. America's Hottest Brands not only provides marketing lessons, the list speaks to the moment we are living in. Two sustainable fashion brands made the cut—Nuuly and Depop—and so did an AI brand—Claude, which is locked into a marketing battle with OpenAI that is the modern-day version of Coke versus Pepsi. Not that the Knicks need more love, but we could not keep them off the list, given how the team stole the sports marketing conversation for weeks this summer. Dig deeper: Lessons from America's Hottest Brands America's 20 Hottest Brands","meta_description":"What does it take to be one of America's Hottest Brands? We comb through our annual list of 20 brands having a moment to discern marketing lessons applica…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1014,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/ad-age-marketer-s-brief-244230/episodes/lessons-from-america-s-hottest-brands/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/ad-age-marketer-s-brief-244230/lessons-from-america-s-hottest-brands.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}