{"podcast":{"title":"Above Asking, Content Marketing and Real Estate Branding Strategy for Real Estate Agents","slug":"above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210","podcast_index_feed_id":7249210,"rss_url":"https://feeds.captivate.fm/above-asking/","website_url":"https://aboveasking.beehiiv.com/","image_url":"https://artwork.captivate.fm/48e02826-bee5-47b2-b2c4-d58d04055864/AA-Cover-Art-V2.png","author":"Alyssa Stalker","episode_count":16,"summary":"Most real estate podcasts tell you what to post—the trends, the templates, the strategies everyone swears by. Above Asking is different. This is a perspective-driven show for the next-gen real estate agent who wants to build a brand that stands out by learning how to think, not just what to do. If you're showing up, posting consistently, doing all the things, but you're starting to wonder if any of this is actually going to work, you're in the right place. Everyone's giving you the what. Nobody's teaching you the how. So you're out here with no real strategy behind any of it, and it's way harder than it looked. That's exactly what I'm here to help you change. On Above Asking, I help you stop copying what everyone else is doing and start building a content and brand strategy you actually trust. One that attracts the right clients and feels like yours. We're talking about what's working right now, what's coming next, and how to build a business clients are drawn to without chasing every trend or burning yourself out trying to keep up. I'm Alyssa Stalker. I started as a solo agent, built my business through content and connection, and now I help other agents do the same as Head of Me…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210"},"episode":{"title":"How Real Estate Agents Can Stay Consistent on Social Media Without Spending Hours Online with Haley Ingram","slug":"how-real-estate-agents-can-stay-consistent-on-social-media-without-spending-hours-online-with-haley-ingram","published_at":"2026-05-14T11:00:00+00:00","page_url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/how-real-estate-agents-can-stay-consistent-on-social-media-without-spending-hours-online-with-haley-ingram","show_page_url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210","url":"https://aboveasking.beehiiv.com/","audio_url":"https://episodes.captivate.fm/episode/686ee555-d270-4f88-81c2-e7af6ac31a82.mp3","summary":"🔗 Try Coffee & Contracts free for a week HERE . The membership platform for real estate agents who want content, strategy, and a community that actually gets it. If you feel like social media is turning into a full-time job instead of a lead source, this episode is going to change the way you approach your marketing. I’m sitting down with Haley Ingram, CEO and founder of Coffee & Contracts , to talk about how real estate agents can actually batch their work week, stay consistent with marketing, and stop spending hours creating content that burns them out. We’re getting into talking head reels, hooks that keep people watching, time blocking, local content ideas, and the biggest mistakes agents make when they try to “just wing it” on camera. This episode is going to help you simplify your process, work with the time you actually have, and create content that feels more intentional without turning into a full-time content creator. So if you want a marketing routine that feels sustainable and actually helps grow your business, hit play and let’s get into it. 1:46 – Why most agents never stick to a consistent marketing routine 4:17 – How a simple scheduling tweak can help you tackle the tasks you keep avoiding 5:19 – What weekly marketing commitment actually works for real estate agents 8:06 – The content tool changing the game for talking head reels 13:13 – How your on-camera intro could be costing you engagement 21:13 – When new agents and seasoned pros should rethink their approach to local marketing 28:27 – Membership for Real Estate Agents: Coffee & Contracts Content Templates, Marketing Tools, and Community OTHER EPISODES YOU’LL LOVE: 🎙️ Episode 6: The Real Reason Your Instagram Isn’t Generating Real Estate Leads with Haley Ingram 🎙️ Episode 7: The Simple…","meta_description":"🔗 Try Coffee & Contracts free for a week HERE . The membership platform for real estate agents who want content, strategy, and a community that actual…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1738,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/episodes/how-real-estate-agents-can-stay-consistent-on-social-media-without-spending-hours-online-with-haley-ingram/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/how-real-estate-agents-can-stay-consistent-on-social-media-without-spending-hours-online-with-haley-ingram.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}