{"podcast":{"title":"Above Asking, Content Marketing and Real Estate Branding Strategy for Real Estate Agents","slug":"above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210","podcast_index_feed_id":7249210,"rss_url":"https://feeds.captivate.fm/above-asking/","website_url":"https://aboveasking.beehiiv.com/","image_url":"https://artwork.captivate.fm/48e02826-bee5-47b2-b2c4-d58d04055864/AA-Cover-Art-V2.png","author":"Alyssa Stalker","episode_count":16,"summary":"Most real estate podcasts tell you what to post—the trends, the templates, the strategies everyone swears by. Above Asking is different. This is a perspective-driven show for the next-gen real estate agent who wants to build a brand that stands out by learning how to think, not just what to do. If you're showing up, posting consistently, doing all the things, but you're starting to wonder if any of this is actually going to work, you're in the right place. Everyone's giving you the what. Nobody's teaching you the how. So you're out here with no real strategy behind any of it, and it's way harder than it looked. That's exactly what I'm here to help you change. On Above Asking, I help you stop copying what everyone else is doing and start building a content and brand strategy you actually trust. One that attracts the right clients and feels like yours. We're talking about what's working right now, what's coming next, and how to build a business clients are drawn to without chasing every trend or burning yourself out trying to keep up. I'm Alyssa Stalker. I started as a solo agent, built my business through content and connection, and now I help other agents do the same as Head of Me…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210"},"episodes":[{"title":"How Real Estate Agents Can Stay Consistent on Social Media Without Spending Hours Online with Haley 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/how-real-estate-agents-can-stay-consistent-on-social-media-without-spending-hours-online-with-haley-ingram.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"The Real Reason Your Real Estate Content Isn’t Standing 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/why-pretty-homes-are-easier-to-market-and-what-to-do-when-yours-isn-t.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Why Your Content Isn’t Attracting High-End Clients (And What They’re Actually Looking For) with Aaron Grushow of Luxury 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/why-your-content-isn-t-attracting-high-end-clients-and-what-they-re-actually-looking-for-with-aaron-grushow-of-luxury-presence.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"The Invisible Gap Between Followers and Clients (Most Agents Never See 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/the-invisible-gap-between-followers-and-clients-most-agents-never-see-this.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"The Content Framework That Turns Views Into Real Estate 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/the-content-framework-that-turns-views-into-real-estate-clients.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"The Strategy No One Talks About That Makes You Stand Out as a Real Estate Agent with Kristen Cantrell","slug":"the-strategy-no-one-talks-about-that-makes-you-stand-out-as-a-real-estate-agent-with-kristen-cantrell","published_at":"2026-04-02T11:00:00+00:00","page_url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/the-strategy-no-one-talks-about-that-makes-you-stand-out-as-a-real-estate-agent-with-kristen-cantrell","url":"https://aboveasking.beehiiv.com/","duration_seconds":1674,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/episodes/the-strategy-no-one-talks-about-that-makes-you-stand-out-as-a-real-estate-agent-with-kristen-cantrell/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/the-strategy-no-one-talks-about-that-makes-you-stand-out-as-a-real-estate-agent-with-kristen-cantrell.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Chasing Trends Won't Build Your Real Estate Brand. 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(Here's How to Fix It)","slug":"are-you-accidentally-training-the-algorithm-to-ignore-you-here-s-how-to-fix-it","published_at":"2026-02-19T08:01:00+00:00","page_url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/are-you-accidentally-training-the-algorithm-to-ignore-you-here-s-how-to-fix-it","url":"https://aboveasking.beehiiv.com/","duration_seconds":538,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/episodes/are-you-accidentally-training-the-algorithm-to-ignore-you-here-s-how-to-fix-it/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/are-you-accidentally-training-the-algorithm-to-ignore-you-here-s-how-to-fix-it.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"I Hung Up My Lockbox (And Found What I Was Actually Meant to Build)","slug":"i-hung-up-my-lockbox-and-found-what-i-was-actually-meant-to-build","published_at":"2026-02-19T08:00:00+00:00","page_url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/i-hung-up-my-lockbox-and-found-what-i-was-actually-meant-to-build","url":"https://aboveasking.beehiiv.com/","duration_seconds":948,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/episodes/i-hung-up-my-lockbox-and-found-what-i-was-actually-meant-to-build/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/i-hung-up-my-lockbox-and-found-what-i-was-actually-meant-to-build.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Welcome to Above Asking!","slug":"welcome-to-above-asking","published_at":"2026-02-13T18:45:00+00:00","page_url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/welcome-to-above-asking","url":"https://aboveasking.beehiiv.com/","duration_seconds":120,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/episodes/welcome-to-above-asking/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/welcome-to-above-asking.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}]}