{"podcast":{"title":"30 Minutes to President's Club | No-Nonsense Sales","slug":"30-minutes-to-president-s-club-no-nonsense-sales-705184","podcast_index_feed_id":705184,"rss_url":"https://feeds.megaphone.fm/30mpc","website_url":"https://www.30mpc.com","image_url":"https://megaphone.imgix.net/podcasts/ff56f3b6-db71-11ec-8576-eb55b4af3d2b/image/48d6bf3cfff4e486a67ebccfdab50d2f.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Armand Farrokh & Nick Cegelski","episode_count":611,"summary":"The #1 sales podcast in the world, fueled by hyper-actionable sales tactics from the top 1% sellers at companies like Salesforce, Gong, Outreach, Slack, LinkedIn, Keller Williams, Northwestern Mutual. 30 Minutes to President's Club cuts all the BS, fluffy mindset stories, and sales academia to give you the most actionable sales tactics that get you to President's Club. Every episode is a supercharged 30 minutes where you'll hear step-by-step breakdowns in every key dimension of sales, including: Prospecting: How to open conversations to triple your pipeline Discovery: How to ask questions that uncover massive pain Process: How to get big contracts over the line Leadership: How to hire and train world class teams. Your founding hosts are Nick Cegelski (3x top enterprise seller) and Armand Farrokh (VP of Sales at 29, ex-Pave, ex-Carta) joined by co-host Mark Kosoglow (CRO @ Catalyst, ex-Outreach). Whether you're a seller listening to the (SELL) show or leader tuning into the (LEAD) show… Get ready, you're going to President's Club.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/30-minutes-to-president-s-club-no-nonsense-sales-705184"},"episode":{"title":"#560 - Inside a $3.6M Sale: From 40-Person Demo to Brutal Negotiation","slug":"560-inside-a-3-6m-sale-from-40-person-demo-to-brutal-negotiation","published_at":"2026-03-31T07:00:00+00:00","page_url":"https://stenobird.com/podcast/30-minutes-to-president-s-club-no-nonsense-sales-705184/560-inside-a-3-6m-sale-from-40-person-demo-to-brutal-negotiation","show_page_url":"https://stenobird.com/podcast/30-minutes-to-president-s-club-no-nonsense-sales-705184","url":"https://pdst.fm/e/traffic.megaphone.fm/THMPC6235515288.mp3?updated=1774894550","audio_url":"https://pdst.fm/e/traffic.megaphone.fm/THMPC6235515288.mp3?updated=1774894550","summary":"They almost got shut out of the deal, then closed $3.6M anyway. Johnny Larson breaks down the full sales cycle behind a $3.6M enterprise win, from forcing his way into an RFP he wasn’t invited to, to running a 50-person demo, to surviving a brutal pricing negotiation that nearly killed the deal. This is a real, unfiltered look at how enterprise deals actually get done at the highest level.You’ll learn how to sell your way into closed doors, manage massive buying committees, control complex evaluations, and negotiate when the deal gets ripped out from under you. These Courses Will Get You to President’s Club : Cold Call Course: https://bit.ly/4jqQ4w2 Cold Email Course: http://bit.ly/44K6jy3 Discovery Course: https://bit.ly/4cQYaM8 Exec Selling Course: https://bit.ly/4lCtJh7 Leadership Course: https://bit.ly/4o8KtMT Get More Tactics: Free Toolkits – http://bit.ly/4nZwvO5 Join our weekly newsletter – https://hubs.li/Q02NJQ8p0 Things you can steal and use today – https://linktr.ee/30mpc_youtube","meta_description":"They almost got shut out of the deal, then closed $3.6M anyway. Johnny Larson breaks down the full sales cycle behind a $3.6M enterprise win, from forcing…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2197,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/30-minutes-to-president-s-club-no-nonsense-sales-705184/episodes/560-inside-a-3-6m-sale-from-40-person-demo-to-brutal-negotiation/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/30-minutes-to-president-s-club-no-nonsense-sales-705184/560-inside-a-3-6m-sale-from-40-person-demo-to-brutal-negotiation.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}