{"podcast":{"title":"10PlusBrand","slug":"10plusbrand-533643","podcast_index_feed_id":533643,"rss_url":"https://feed.podbean.com/branding10plus/feed.xml","website_url":"https://branding10plus.podbean.com","image_url":"https://pbcdn1.podbean.com/imglogo/image-logo/5450587/10_circle_logo_1400_trasparent.png","author":"Joanne Z. Tan, Brand Strategist, 10 Plus Brand, Inc.","episode_count":197,"summary":"https://www10plusbrand.com https://www.10PlusProfile.com 1-888-288-4533 Sign up for 10 Plus Brand’s Newsletter: https://10plusbrand.substack.com/embed 10 Plus Brand Inc.’s founder, CEO Joanne Z. Tan started the first episode of #10PlusPodcast on July 5, 2019. By the end of 2023, Joanne is planning to produce and host 100th episode. Whether it is a long and in-depth interview of a notable or an influencer, or a 30-second insight, 10 Plus Podcast timely airs high quality content on various subjects on current events, technology, Silicon Valley, life experiences, politics, culture and the arts. Coming soon, Joanne Z. Tan’s two books: ”How to Become a Brand: Decode, Create, Amplify”, and her memoir: ”50 dollars and a Tiger Balm: 40 years in the US”. In addition to the popular series ”Interviews of Notables & Influencers”, ”30 Seconds of Anything”, Joanne Tan, a global brand strategist, brand marketing consultant, branding expert, creative director at 10 Plus Brand, Inc., regularly shares tips and cutting edge information about a business brand or a personal brand’s DNA decoding, brand building, brand marketing, brand development & management, brand messaging, business and marketing st…","last_synced_at":"2026-06-07T02:20:33.523550+00:00","page_url":"https://stenobird.com/podcast/10plusbrand-533643"},"episode":{"title":"What's \"AIXD\" - AI Experience Design? Why does it save you time & money in Agentic AI?_Joanne Z. Tan_Season 2, Episode 84","slug":"what-s-aixd-ai-experience-design-why-does-it-save-you-time-money-in-agentic-ai-joanne-z-tan-season-2-episode-84","published_at":"2026-02-11T01:27:05+00:00","page_url":"https://stenobird.com/podcast/10plusbrand-533643/what-s-aixd-ai-experience-design-why-does-it-save-you-time-money-in-agentic-ai-joanne-z-tan-season-2-episode-84","show_page_url":"https://stenobird.com/podcast/10plusbrand-533643","url":"https://branding10plus.podbean.com/e/what-is-aixd-ai-experience-design-why-does-it-save-you-time-money-in-agentic-ai_joanne-z-tan_season-2-episode-84/","audio_url":"https://mcdn.podbean.com/mf/web/66br4ymf9is6chs3/AI_native_AIXD_podcast7jfij.mp3","summary":"With excitement, we are announcing the birth of AIXD.World, a subsidiary of 10PlusBrand.com. Learn what AIXD (AI experience design) is all about (hint: it is not anti-AI, but pro-human.) AIXD is not the same as UI and UX. UI (user interface) and UX (user experience) are terms often associated with app design. As Google famously explains: if a digital product were a house, UX is the structure and wiring (how it works), while UI is the paint and furniture (how it looks). AIXD goes further. It is both the architectural blueprint and the interior design—but custom-built around real human needs. AIXD precedes UI and UX by grounding AI development in what end users actually want, not what technologists assume they want. By anchoring AI to human psychology, emotions, and lived experience, AIXD helps organizations avoid waste, reduce friction, and design AI that truly serves people. In an era of AI over-enthusiasm, rushed adoption, and “white elephant” AI projects, AIXD fills the critical gap between human end users and AI developers. It reframes success away from hype and toward outcomes that matter: usefulness, satisfaction, dignity, and trust. AIXD asks leaders the most important question before building any AI system: What human experience are we creating—and for whom? AIXD is not anti-AI. It is pro-human.AIXD is user experience.User experience is brand experience. What is AIXD (AI Experience Design)? How is it Related to User Centered Design and Brand Experience? AIXD (“AI Experience Design”) is the design of AI-assisted, AI-enabled, and AI-led user journeys—created explicitly for the convenience, satisfaction, and wellbeing of human end users. It is the human-centered design of AI models, applications, workflows, products, and services. Ultimately, AIXD is the be-all and…","meta_description":"With excitement, we are announcing the birth of AIXD.World, a subsidiary of 10PlusBrand.com. Learn what AIXD (AI experience design) is all about (hint: it…","key_points":[],"chapters":[],"topics":[],"duration_seconds":709,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/10plusbrand-533643/episodes/what-s-aixd-ai-experience-design-why-does-it-save-you-time-money-in-agentic-ai-joanne-z-tan-season-2-episode-84/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/10plusbrand-533643/what-s-aixd-ai-experience-design-why-does-it-save-you-time-money-in-agentic-ai-joanne-z-tan-season-2-episode-84.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}