# Greig Watts, Music Publisher,  Songwriter Mentor, and Author "Keeping the Dream Alive"

Page: https://stenobird.com/podcast/your-world-of-creativity-1318809/greig-watts-music-publisher-songwriter-mentor-and-author-keeping-the-dream-alive
Text version: https://stenobird.com/podcast/your-world-of-creativity-1318809/greig-watts-music-publisher-songwriter-mentor-and-author-keeping-the-dream-alive.md
Podcast: [Your World of Creativity](https://stenobird.com/podcast/your-world-of-creativity-1318809)
Published: 2026-01-26T06:15:00+00:00
Episode link: https://markstinson.captivate.fm/episode/greig-watts-music
Audio file: https://mgln.ai/e/p469718/episodes.captivate.fm/episode/b08403d9-6a52-4227-af3e-2af14270a93e.mp3
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JSON: https://stenobird.com/v1/public/podcasts/your-world-of-creativity-1318809/episodes/greig-watts-music-publisher-songwriter-mentor-and-author-keeping-the-dream-alive
Duration seconds: 1294

## Resource

Today, we welcome Greig Watts , a powerhouse in songwriting, publishing, and music development. Greig is one-third of the internationally successful songwriting and publishing team DWB , known for selling millions of units worldwide and for pioneering early breakthroughs in markets like Japan and South Korea long before the global rise of J-Pop and K-Pop. Greig's Website @greigwatts on Instagram Greig's Facebook page Greig's LinkedIn: https://www.linkedin.com/in/greigwatts/ For songwriters who feel stuck, discouraged, or tired of rejection, his mission: help creators overcome setbacks, rediscover joy, and keep fighting for the dream that first sparked their love of music. Greig has captured decades of experience—and the heart of his creative philosophy—in his bestselling book, Keeping the Dream Alive . It’s part memoir, part guide, and part rallying cry. He’s overseen 16 Eurovision entries in 10 consecutive years, coached dozens of successful writers, spoken at industry conferences from Moscow to Taiwan to Amsterdam, served as a BBC Music Consultant , and mentored songwriters around the world. From Almost Quitting to International Success Greig, your book opens with a vulnerable story—by 2003 you almost walked away from music entirely. What helped you turn rejection into fuel instead of failure, and how did that turning point shape the book Keeping the Dream Alive ? The Mindset of Persistence You say showing up matters more than talent. What does “showing up” actually look like for songwriters—and how can creatives overcome procrastination, self-doubt, and the belief that they’re not good enough? What’s the secret to finishing songs instead of endlessly rewriting them? Protecting Creativity While Treating Music as a Business You’re very honest that loving music isn’t e…

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