# Young Female Entrepreneurs vs. Imposter Syndrome | In The Spotlight with Zoe Trigwell

Page: https://stenobird.com/podcast/you-must-be-woking-7102225/young-female-entrepreneurs-vs-imposter-syndrome-in-the-spotlight-with-zoe-trigwell
Text version: https://stenobird.com/podcast/you-must-be-woking-7102225/young-female-entrepreneurs-vs-imposter-syndrome-in-the-spotlight-with-zoe-trigwell.md
Podcast: [You Must Be Woking](https://stenobird.com/podcast/you-must-be-woking-7102225)
Published: 2025-06-09T09:05:00+00:00
Episode link: https://share.transistor.fm/s/a034f502
Audio file: https://media.transistor.fm/a034f502/d9d14ead.mp3
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JSON: https://stenobird.com/v1/public/podcasts/you-must-be-woking-7102225/episodes/young-female-entrepreneurs-vs-imposter-syndrome-in-the-spotlight-with-zoe-trigwell
Duration seconds: 3127

## Resource

In this episode of the "In the Spotlight" series, part of the You Must Be Woking podcast, hosts Dawn Hurst and Craig Richards discuss the journey of young female entrepreneurs with their guest, Zoe Trigwell, a dynamic entrepreneur and the innovative founder of Trigwell Cosmetics. Zoe's journey is nothing short of inspiring, as she shares her experiences navigating the often tumultuous world of entrepreneurship. Her story is marked by resilience and determination, as she candidly discusses the challenges she has faced, including battling imposter syndrome and managing mental health struggles. Zoe's transition from a student at a makeup academy to launching her own cosmetics brand during the unprecedented times of the COVID-19 pandemic is a testament to her tenacity and vision. How does Zoe Trigwell address the challenges of entrepreneurship? Zoe opens up about the various obstacles she has encountered on her entrepreneurial journey. She highlights the pervasive issue of imposter syndrome, a common challenge for many entrepreneurs, which involves doubting one's abilities and feeling like a fraud despite evident success. Additionally, Zoe discusses the mental health struggles that can accompany the pressures of running a business, especially during a global pandemic. Why is inclusivity important in the beauty industry? The conversation with Zoe emphasises the importance of creating products that cater to a diverse range of skin tones and types, ensuring that everyone feels represented and valued. She believes that inclusivity should be at the forefront of any beauty brand's mission, as it not only fosters a sense of belonging among consumers but also drives innovation and creativity within the industry. Zoe's commitment to inclusivity is reflected in her brand's offerings…

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## Transcript

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