# The Social Media Playbook: Proven Strategies and Tips from Top Industry Leaders

Page: https://stenobird.com/podcast/what-s-working-in-direct-selling-with-rob-sperry-6607899/the-social-media-playbook-proven-strategies-and-tips-from-top-industry-leaders
Text version: https://stenobird.com/podcast/what-s-working-in-direct-selling-with-rob-sperry-6607899/the-social-media-playbook-proven-strategies-and-tips-from-top-industry-leaders.md
Podcast: [What's Working in Direct Selling with Rob Sperry](https://stenobird.com/podcast/what-s-working-in-direct-selling-with-rob-sperry-6607899)
Published: 2025-02-06T15:00:00+00:00
Episode link: https://82ba4103-a83a-4d28-88b4-6584ac81e10e.libsyn.com/the-social-media-playbook-proven-strategies-and-tips-from-top-industry-leaders
Audio file: https://traffic.libsyn.com/secure/82ba4103-a83a-4d28-88b4-6584ac81e10e/Shift_SocialMedia_01.mp3?dest-id=4126347
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JSON: https://stenobird.com/v1/public/podcasts/what-s-working-in-direct-selling-with-rob-sperry-6607899/episodes/the-social-media-playbook-proven-strategies-and-tips-from-top-industry-leaders
Duration seconds: 3584

## Resource

Want to turn your social media presence into a magnet for engaged fans and buyers? In this Best of SHIFT episode, top social media pros Sarah Robbins, Ellen Ludwig, Nick Martinez, Robin Packard and Tamara Sweasy share how they took their online presence from unnoticed to unstoppable. From crafting content that people actually want to see to building real connections that drive business growth, this episode is packed with insights and tips you can start using right away. Whether you're struggling with engagement, unsure what to post or just tired of shouting into the void, these experts break down what works (and what doesn't) so you can stop guessing and start growing. A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN , a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.

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## Transcript

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