# 1472: Your ego wants this... DON'T give in!

Page: https://stenobird.com/podcast/wantrepreneur-to-entrepreneur-start-and-grow-your-own-business-6842515/1472-your-ego-wants-this-don-t-give-in
Text version: https://stenobird.com/podcast/wantrepreneur-to-entrepreneur-start-and-grow-your-own-business-6842515/1472-your-ego-wants-this-don-t-give-in.md
Podcast: [Wantrepreneur to Entrepreneur | Start and Grow Your Own Business](https://stenobird.com/podcast/wantrepreneur-to-entrepreneur-start-and-grow-your-own-business-6842515)
Published: 2026-05-26T07:00:00+00:00
Episode link: https://www.buzzsprout.com/2333485/episodes/19238226-1472-your-ego-wants-this-don-t-give-in.mp3
Audio file: https://www.buzzsprout.com/2333485/episodes/19238226-1472-your-ego-wants-this-don-t-give-in.mp3
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Duration seconds: 819

## Resource

"My business is different." "My industry is just more complicated." Have you ever said—or even just thought—these words? If so, this Solo Sunday episode is a must-listen. Brian pulls back the curtain on one of the most dangerous traps for entrepreneurs: our ego's craving for complexity. He explains why we instinctively overcomplicate our marketing, sales, and operations, and how this tendency to impress others (and ourselves) actually sabotages our growth. Sharing personal stories from his ow...

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## Transcript

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