# Business of Sport with Sean Farrington Page: https://stenobird.com/podcast/wake-up-to-money-534691/business-of-sport-with-sean-farrington Text version: https://stenobird.com/podcast/wake-up-to-money-534691/business-of-sport-with-sean-farrington.md Podcast: [Wake Up to Money](https://stenobird.com/podcast/wake-up-to-money-534691) Published: 2025-09-03T08:03:00+00:00 Episode link: http://www.bbc.co.uk/programmes/p0m0jhw5 Audio file: http://open.live.bbc.co.uk/mediaselector/6/redir/version/2.0/mediaset/audio-nondrm-download-rss/proto/http/vpid/p0m0jgdy.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/wake-up-to-money-534691/episodes/business-of-sport-with-sean-farrington Duration seconds: 2600 ## Resource Sean Farrington has a look at the money behind sport - this week: mass-participation events. It's big business - from the thousands of competitors that sign up to take part, to managing the event itself, to the fundraising. Sean hears from Paul Foster, the Chief Executive of The Great Run Company - the company behind the Great North Run and many other events across the country. He'll also speak to Nick Tuppen, Chief Executive of Threshold Sports, one of the UK's fastest-growing active events agencies who coordinate more than 50 mass participation events per year. Producers: Stefan Jajecznyk & Olivia Baron ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/wake-up-to-money-534691/episodes/business-of-sport-with-sean-farrington/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/wake-up-to-money-534691/business-of-sport-with-sean-farrington.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.