# One big mistake companies are making with AI content

Page: https://stenobird.com/podcast/voices-of-search-a-search-engine-optimization-seo-content-marketing-podcast-754186/one-big-mistake-companies-are-making-with-ai-content
Text version: https://stenobird.com/podcast/voices-of-search-a-search-engine-optimization-seo-content-marketing-podcast-754186/one-big-mistake-companies-are-making-with-ai-content.md
Podcast: [Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast](https://stenobird.com/podcast/voices-of-search-a-search-engine-optimization-seo-content-marketing-podcast-754186)
Published: 2026-05-19T12:00:00+00:00
Episode link: https://pdst.fm/e/rss.art19.com/episodes/e10d1691-27cd-41d6-ae3f-aa4d82ba26b8.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
Audio file: https://pdst.fm/e/rss.art19.com/episodes/e10d1691-27cd-41d6-ae3f-aa4d82ba26b8.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
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Duration seconds: 64

## Resource

Companies are treating AI adoption as the finish line when it's actually the starting line. Holly Enneking, Vice President of Marketing at Markup AI, reveals how enterprises are missing strategic opportunities by limiting AI to basic content generation. The discussion covers advanced AI applications beyond initial content creation and frameworks for maximizing AI's strategic value throughout the content lifecycle. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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## Transcript

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