# Virginia Tech’s Big Investment in James Franklin

Page: https://stenobird.com/podcast/virginia-tech-hokies-football-today-2-min-news-the-daily-news-now-7568470/virginia-tech-s-big-investment-in-james-franklin
Text version: https://stenobird.com/podcast/virginia-tech-hokies-football-today-2-min-news-the-daily-news-now-7568470/virginia-tech-s-big-investment-in-james-franklin.md
Podcast: [Virginia Tech Hokies Football Today | 2 Min News | The Daily News Now!](https://stenobird.com/podcast/virginia-tech-hokies-football-today-2-min-news-the-daily-news-now-7568470)
Published: 2026-06-14T22:24:16+00:00
Episode link: https://api.fastcast.ai/audio/c35ed477-96da-46f5-b103-c4049ce07429.mp3
Audio file: https://api.fastcast.ai/audio/c35ed477-96da-46f5-b103-c4049ce07429.mp3
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JSON: https://stenobird.com/v1/public/podcasts/virginia-tech-hokies-football-today-2-min-news-the-daily-news-now-7568470/episodes/virginia-tech-s-big-investment-in-james-franklin
Duration seconds: 110

## Resource

Virginia Tech is betting big on James Franklin, pouring $229 million into athletics and giving him an $8.2M salary plus a $192K office upgrade—just the start of a bold “invest to win” era. Gone are the days of “do more with less”; now, private jets, flexible budgets, and NIL fundraising goals of $30M/year are fueling a full-court press to rebuild from the bottom of the ACC. Franklin’s already committed $18.5M to staff and $3M to recruiting, even bringing in Brent Pry to help navigate the transition. The Hokies are no longer playing catch-up—they’re launching a championship-level overhaul, and the nation is watching to see if this gamble pays off. Support the show: Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN: advertise@thednn.ai This is an automated, high-level news summary based on public reporting. Report issues to feedback@thednn.ai. View sources & latest updates: https://sources.thednn.ai/dadbd0aec17b9768

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