# #228: Stop Thinking Like a Creative and Start Thinking Like a CEO. Page: https://stenobird.com/podcast/unstoppably-creative-4648309/228-stop-thinking-like-a-creative-and-start-thinking-like-a-ceo Text version: https://stenobird.com/podcast/unstoppably-creative-4648309/228-stop-thinking-like-a-creative-and-start-thinking-like-a-ceo.md Podcast: [Unstoppably Creative](https://stenobird.com/podcast/unstoppably-creative-4648309) Published: 2026-05-27T09:00:00+00:00 Episode link: https://unstoppably-creative.captivate.fm/episode/think-like-a-ceo Audio file: https://episodes.captivate.fm/episode/49bc8298-a3c8-43e9-ba14-4cca281c28e8.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/unstoppably-creative-4648309/episodes/228-stop-thinking-like-a-creative-and-start-thinking-like-a-ceo Duration seconds: 1089 ## Resource If you want your creative work to become a real business, there comes a point where passion alone isn’t enough. In this episode, I'm sharing the mindset shifts, habits, and leadership decisions that help creatives stop operating like hobbyists and start thinking like CEOs. This final episode in May (honoring Small Business Month), is packed with everything you need to make the shift from thinking you're only a creative to knowing you can be the CEO. Things mentioned in this episode: #220: Stop Starting. Start Finishing. Turning Pro by Steven Pressfield Organized Actor® Online App Start an Etsy Shop Other episodes you might enjoy: #221: How to Make Creative Decisions Without Second Guessing Yourself #204: Two Simple Things That Impact Everything in Your Life #187: How to Use AI to Your Creative and Competitive Advantage ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/unstoppably-creative-4648309/episodes/228-stop-thinking-like-a-creative-and-start-thinking-like-a-ceo/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/unstoppably-creative-4648309/228-stop-thinking-like-a-creative-and-start-thinking-like-a-ceo.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.