# How to find inspiration with Kory Marchisotto

Page: https://stenobird.com/podcast/uncensored-cmo-257995/how-to-find-inspiration-with-kory-marchisotto
Text version: https://stenobird.com/podcast/uncensored-cmo-257995/how-to-find-inspiration-with-kory-marchisotto.md
Podcast: [Uncensored CMO](https://stenobird.com/podcast/uncensored-cmo-257995)
Published: 2026-04-13T00:00:00+00:00
Episode link: https://ucmo.transistor.fm/258
Audio file: https://media.transistor.fm/ec7eed6f/beae29be.mp3
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JSON: https://stenobird.com/v1/public/podcasts/uncensored-cmo-257995/episodes/how-to-find-inspiration-with-kory-marchisotto
Duration seconds: 1293

## Resource

Today, Jon and Kory explore a simple but often overlooked skill: how to actually find inspiration. From brands like Tony’s Chocolonely to supermarkets, subways, and even nature, they break down why the best ideas rarely come from inside your own company. Instead, inspiration comes from changing your environment, staying curious, and being open to unexpected moments. If you’re feeling stuck, this episode is a reminder that great ideas are everywhere, if you’re willing to look for them. Get Uncensored Renegades every week: Apple Podcasts: https://podcasts.apple.com/gb/podcast/uncensored-renegades/id1868870960 Spotify: https://open.spotify.com/show/7qnkqq0XSpgif9A5ZNgSpX?si=f181c3a0e9af480c Timestamps 00:00 - Start 00:32 - Why Jon is inspired by Tony’s Chocolonely 06:45 - Why you need to look outside your company for inspiration 08:35 - Finding inspiration in nature 10:54 - The importance of changing your context 12:56 - Getting inspiration in a supermarket 14:33 - Getting inspiration on the metro 16:57 - Why you need to be open to be inspired

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## Transcript

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