# Behind Duolingo's Multi-Billion Product Strategy, Scaling to 100M users - Cem Kansu

Page: https://stenobird.com/podcast/truthworks-6820723/behind-duolingo-s-multi-billion-product-strategy-scaling-to-100m-users-cem-kansu
Text version: https://stenobird.com/podcast/truthworks-6820723/behind-duolingo-s-multi-billion-product-strategy-scaling-to-100m-users-cem-kansu.md
Podcast: [TruthWorks](https://stenobird.com/podcast/truthworks-6820723)
Published: 2026-01-06T13:00:00+00:00
Episode link: https://www.buzzsprout.com/2515573/episodes/18460634-behind-duolingo-s-multi-billion-product-strategy-scaling-to-100m-users-cem-kansu.mp3
Audio file: https://www.buzzsprout.com/2515573/episodes/18460634-behind-duolingo-s-multi-billion-product-strategy-scaling-to-100m-users-cem-kansu.mp3
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JSON: https://stenobird.com/v1/public/podcasts/truthworks-6820723/episodes/behind-duolingo-s-multi-billion-product-strategy-scaling-to-100m-users-cem-kansu
Duration seconds: 2952

## Resource

How do you take a free language app and turn it into a multi billion juggernaut that users are literally addicted to? In this episode of TruthWorks, Jessica and Patty sit down with Cem Kansu, the Chief Product Officer at Duolingo. Cem has spent nearly a decade architecting the product strategy that grew Duolingo from a struggling startup into the world’s #1 education app. This isn’t just a conversation about "product-market fit." It’s a raw look at the operational culture required to run thou...

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## Transcript

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