# Why Love Is the Most Powerful Force in Business with Marcus Buckingham

Page: https://stenobird.com/podcast/transform-your-workplace-388839/why-love-is-the-most-powerful-force-in-business-with-marcus-buckingham
Text version: https://stenobird.com/podcast/transform-your-workplace-388839/why-love-is-the-most-powerful-force-in-business-with-marcus-buckingham.md
Podcast: [Transform Your Workplace](https://stenobird.com/podcast/transform-your-workplace-388839)
Published: 2026-04-07T19:08:00+00:00
Episode link: https://xeniumhr.libsyn.com/why-love-is-the-most-powerful-force-in-business-with-marcus-buckingham
Audio file: https://pdcn.co/e/traffic.libsyn.com/secure/xeniumhr/TYW-586_-_Why_Love_Is_the_Most_Powerful_Force_in_Business_with_Marcus_Buckingham.mp3?dest-id=100930
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JSON: https://stenobird.com/v1/public/podcasts/transform-your-workplace-388839/episodes/why-love-is-the-most-powerful-force-in-business-with-marcus-buckingham
Duration seconds: 3516

## Resource

What if the secret to sustained business performance isn't strategy, efficiency, or even culture, but love? In this episode, renowned researcher and bestselling author Marcus Buckingham joins host Brandon Laws to discuss his new book Design Love In: How to Unleash the Most Powerful Force in Business . Marcus makes a compelling, data-backed case that "love" isn't a soft concept. It's the most predictive force in driving employee loyalty, customer behavior, and long-term business value. From a behind-the-scenes look at Disney's most beloved executive to a cautionary tale about a Netflix CMO using AI to crank out 26 performance reviews in 20 minutes, this conversation is packed with insights that will fundamentally change how you think about leadership. If you care about building a workplace where people genuinely thrive and a business that sustainably grows, you cannot afford to miss this one. Key Timestamps [00:00:00] — Introduction: Marcus shares the personal, vulnerable story of selling his company and watching love drain out of the organization he built — the catalyst for everything in Design Love In . [00:04:00] — The crisis of trust: Why we're living in the least trusting workplace environment ever recorded, what AI and surveillance are doing to human connection, and how leaders must respond differently today. [00:07:00] — Experience Intelligence: Marcus introduces the core leadership competency that top business schools don't teach — and why experiences, not directives, are the only path to sustained behavior change. [00:09:00] — The Josh Effect: Marcus recounts his days shadowing Josh D'Amaro, a senior Disney executive, and what his instinctive, human-first leadership style reveals about what great experience design actually looks like in practice. [00:18:00] — T…

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## Transcript

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