# How Hema Persad built ‘the smallest, most efficient’ team

Page: https://stenobird.com/podcast/trade-tales-1577023/how-hema-persad-built-the-smallest-most-efficient-team
Text version: https://stenobird.com/podcast/trade-tales-1577023/how-hema-persad-built-the-smallest-most-efficient-team.md
Podcast: [Trade Tales](https://stenobird.com/podcast/trade-tales-1577023)
Published: 2026-05-06T09:00:00+00:00
Episode link: https://trade-tales.simplecast.com/episodes/how-hema-persad-built-the-smallest-most-efficient-team-udG004Cm
Audio file: https://cdn.simplecast.com/media/audio/transcoded/3ed13173-d92f-44f6-b8ce-d831e9672af7/98d8dc0c-9fb6-4f2f-a691-dff6ca213967/episodes/audio/group/a33eb996-fa42-4951-a05b-6490067f3956/group-item/1bfbfeed-b28f-4783-b17a-3daa36468da9/128_default_tc.mp3?aid=rss_feed&feed=Wg1I8K_u
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JSON: https://stenobird.com/v1/public/podcasts/trade-tales-1577023/episodes/how-hema-persad-built-the-smallest-most-efficient-team
Duration seconds: 3478

## Resource

Los Angeles–based designer Hema Persad on how managing a team shifted her perspective on business growth, why she’s been a fast adopter of AI tools, and what to expect from celebrity clients.

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## Transcript

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