# Motivating High Performers Who Sell and Stay

Page: https://stenobird.com/podcast/titans-of-the-trades-straight-talk-for-scaling-your-construction-business-6377052/motivating-high-performers-who-sell-and-stay
Text version: https://stenobird.com/podcast/titans-of-the-trades-straight-talk-for-scaling-your-construction-business-6377052/motivating-high-performers-who-sell-and-stay.md
Podcast: [Titans of the Trades | Straight-Talk for Scaling Your Construction Business](https://stenobird.com/podcast/titans-of-the-trades-straight-talk-for-scaling-your-construction-business-6377052)
Published: 2026-02-18T09:00:00+00:00
Episode link: https://www.buzzsprout.com/2309994/episodes/18230973-motivating-high-performers-who-sell-and-stay.mp3
Audio file: https://www.buzzsprout.com/2309994/episodes/18230973-motivating-high-performers-who-sell-and-stay.mp3
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Duration seconds: 2027

## Resource

If you’ve ever been burned by hiring a “sales superstar” who fizzled out fast, this episode is for you. Ryan Englin sits down with Brian Hurd, SVP at Cardinal Financial, to uncover the secrets to hiring and motivating top-tier salespeople in the construction and building industries. Brian shares his journey from swinging a hammer to scaling national sales teams, and how that unique background gives him a sharp edge in knowing what makes salespeople tick. You’ll learn how to spot the hungry go...

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## Transcript

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