# Gen Z brand = Burnt out

Page: https://stenobird.com/podcast/think-from-kera-875208/gen-z-brand-burnt-out
Text version: https://stenobird.com/podcast/think-from-kera-875208/gen-z-brand-burnt-out.md
Podcast: [Think from KERA](https://stenobird.com/podcast/think-from-kera-875208)
Published: 2026-05-26T17:00:00+00:00
Episode link: https://play.prx.org/listen?ge=prx_140_18497fd2-1bdb-48a9-bbcf-e7bfb44ab854&uf=https%3A%2F%2Fpublicfeeds.net%2Ff%2F140%2Ffeed-rss.xml
Audio file: https://dts.podtrac.com/redirect.mp3/tracking.swap.fm/track/sblTq32fyWAjsHzze2LG/dovetail.prxu.org/_/140/18497fd2-1bdb-48a9-bbcf-e7bfb44ab854/standard.mp3
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JSON: https://stenobird.com/v1/public/podcasts/think-from-kera-875208/episodes/gen-z-brand-burnt-out
Duration seconds: 2770

## Resource

Gen Zer’s have lived their lives online, and they’re burned out. Freya India is the author of the Substack GIRLS, where she writes about the challenges girls and young women face in the modern world, and a staff writer for Jonathan Haidt’s newsletter, After Babel. She joins guest host Courtney Collins to discuss the pressure to build personal “brands,” how even childhood has been commodified and the many ways mental health is suffering. Her book is “ GIRLS®: Generation Z and the Commodification of Everything .” Learn about your ad choices: dovetail.prx.org/ad-choices

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## Transcript

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