# A Sneak Peek at Pressable’s Plans for 2026

Page: https://stenobird.com/podcast/the-wp-minute-5988501/a-sneak-peek-at-pressable-s-plans-for-2026
Text version: https://stenobird.com/podcast/the-wp-minute-5988501/a-sneak-peek-at-pressable-s-plans-for-2026.md
Podcast: [The WP Minute+](https://stenobird.com/podcast/the-wp-minute-5988501)
Published: 2026-02-04T13:00:00+00:00
Episode link: https://share.transistor.fm/s/f85014c9
Audio file: https://media.transistor.fm/f85014c9/1a5a25cc.mp3
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Duration seconds: 2288

## Resource

Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminute Become a WP Minute Supporter & Slack member at https://thewpminute.com/support On this episode of The WP Minute+ podcast, Matt Medeiros welcomes Kevin MacGillivray, the Chief Marketing Officer at Pressable. Kevin discusses his transition from Shopify to the WordPress ecosystem, the challenges of marketing in a flexible environment, and the impact of AI on marketing strategies. They also explore how Pressable positions itself within the Automattic ecosystem, the importance of agency partnerships, and the company’s plans for community building and knowledge sharing in 2026. Takeaways: Marketing in WordPress requires specificity to connect with users. AI is changing how marketers operate and interact with products. Trust is built through human connection, not automation. Pressable aims to provide a seamless experience for agency partners. Community building is essential for knowledge sharing and growth. Differentiation in product marketing is key to success. Pressable is focused on co-marketing and storytelling with agencies. The company is expanding its presence at industry events. Important Links: Pressable Connect with Kevin: LinkedIn The WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★

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## Transcript

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