# WARC Rankings: AXA's 'Three Words' wins the Creative 100

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Text version: https://stenobird.com/podcast/the-warc-podcast-4473908/warc-rankings-axa-s-three-words-wins-the-creative-100.md
Podcast: [The WARC Podcast](https://stenobird.com/podcast/the-warc-podcast-4473908)
Published: 2026-03-12T08:00:00+00:00
Episode link: https://podcasters.spotify.com/pod/show/warc
Audio file: https://cdn.simplecast.com/media/audio/transcoded/5b3676cb-57a8-4a2a-a706-c8ee543828a4/2e0ddb09-2cc0-4121-837f-1d53a734995a/episodes/audio/group/9fd56048-a327-4177-a100-b7cf7a825094/group-item/44c7c40d-ce8d-4e5d-93e7-7518d7c054e9/128_default_tc.mp3?aid=rss_feed&feed=qd8sj_Xf
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JSON: https://stenobird.com/v1/public/podcasts/the-warc-podcast-4473908/episodes/warc-rankings-axa-s-three-words-wins-the-creative-100
Duration seconds: 2080

## Resource

AXA is the first financial services brand to top the WARC Creative 100. The creative minds behind the 'Three Words' campaign join WARC's Amy Rodgers to share insights and lessons from AXA's efforts to help relocate victims of domestic violence.

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## Transcript

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