# Here comes System 3: a theory of artificial cognition

Page: https://stenobird.com/podcast/the-warc-podcast-4473908/here-comes-system-3-a-theory-of-artificial-cognition
Text version: https://stenobird.com/podcast/the-warc-podcast-4473908/here-comes-system-3-a-theory-of-artificial-cognition.md
Podcast: [The WARC Podcast](https://stenobird.com/podcast/the-warc-podcast-4473908)
Published: 2026-04-02T08:38:59+00:00
Episode link: https://podcasters.spotify.com/pod/show/warc
Audio file: https://cdn.simplecast.com/media/audio/transcoded/5b3676cb-57a8-4a2a-a706-c8ee543828a4/2e0ddb09-2cc0-4121-837f-1d53a734995a/episodes/audio/group/79389b25-5b74-4f69-9e52-b3c8d7eab832/group-item/48b51d92-93a2-42a2-a741-468fe1a4f1bf/128_default_tc.mp3?aid=rss_feed&feed=qd8sj_Xf
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JSON: https://stenobird.com/v1/public/podcasts/the-warc-podcast-4473908/episodes/here-comes-system-3-a-theory-of-artificial-cognition
Duration seconds: 2719

## Resource

System 3 thinking recognises that AI now functions as an external cognitive partner in human decision-making, not just a tool. Thinkerbell's Adam Ferrier and Matt Plant join WARC's Lena Roland to discuss its impact on the customer journey, brand fame, and the cognitive surrender trap.

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## Transcript

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