# Native A/B Testing Hits Shopify: What You Need to Know

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Text version: https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396/native-a-b-testing-hits-shopify-what-you-need-to-know.md
Podcast: [The Unofficial Shopify Podcast](https://stenobird.com/podcast/the-unofficial-shopify-podcast-745396)
Published: 2025-12-22T23:04:58+00:00
Episode link: https://unofficialshopifypodcast.com/episodes/rollouts-simgym-native-split-testing-dRp2Z_2L
Audio file: https://cdn.simplecast.com/audio/03dd57ad-343e-4c39-8917-f75004eb4bf4/episodes/5c48609a-bfab-4e7c-a629-d14eb98c56a1/audio/1632f241-0257-476a-85d6-578e9a4d7002/default_tc.mp3?aid=rss_feed&feed=Ewol_LzH
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JSON: https://stenobird.com/v1/public/podcasts/the-unofficial-shopify-podcast-745396/episodes/native-a-b-testing-hits-shopify-what-you-need-to-know
Duration seconds: 1944

## Resource

Shopify ships native A/B testing and AI shopper simulation.

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## Transcript

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