# B. Jeffrey: Why Obsession Is the Hidden Cost of Building an Empire

Page: https://stenobird.com/podcast/the-unmistakable-creative-podcast-1071989/b-jeffrey-why-obsession-is-the-hidden-cost-of-building-an-empire
Text version: https://stenobird.com/podcast/the-unmistakable-creative-podcast-1071989/b-jeffrey-why-obsession-is-the-hidden-cost-of-building-an-empire.md
Podcast: [The Unmistakable Creative Podcast](https://stenobird.com/podcast/the-unmistakable-creative-podcast-1071989)
Published: 2026-04-21T13:00:00+00:00
Episode link: https://shows.acast.com/the-unmistakable-creative-podcast/episodes/b-jeffrey
Audio file: https://sphinx.acast.com/p/acast/s/the-unmistakable-creative-podcast/e/69e511e0c8a506316d3d339a/media.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/the-unmistakable-creative-podcast-1071989/episodes/b-jeffrey-why-obsession-is-the-hidden-cost-of-building-an-empire
Duration seconds: 2680

## Resource

B. Jeffrey, a teacher at Parsons School of Design and author of Creative Careers, discusses how to make a living from your ideas without chasing false definitions of success. He explores the difference between having a vision and proving a concept, why obsession is a necessary condition for building empires like Ralph Lauren or Apple, and how most creative people never ask themselves what success actually looks like to them. Hosted on Acast. See acast.com/privacy for more information.

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## Transcript

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