# Where Purpose Meets Strategy with LaKeisha Reid

Page: https://stenobird.com/podcast/the-unforget-yourself-show-6262454/where-purpose-meets-strategy-with-lakeisha-reid
Text version: https://stenobird.com/podcast/the-unforget-yourself-show-6262454/where-purpose-meets-strategy-with-lakeisha-reid.md
Podcast: [The Unforget Yourself Show](https://stenobird.com/podcast/the-unforget-yourself-show-6262454)
Published: 2026-07-20T10:00:00+00:00
Episode link: https://theunforgetyourselfshow.captivate.fm
Audio file: https://episodes.captivate.fm/episode/71f25381-f14e-46f9-930c-091059d1b023.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-unforget-yourself-show-6262454/episodes/where-purpose-meets-strategy-with-lakeisha-reid
Duration seconds: 1938

## Resource

LaKeisha Reid, founder of Everflow, a strategic consulting and speaking business that helps leaders and business owners get unstuck, live in purpose, and build with greater alignment. Through speaking, workshops, strategic consulting, and brand story development, LaKeisha helps people break through limiting beliefs, clarify their vision, and move forward with both purpose and strategy. Now, LaKeisha’s journey from leading across corporate, nonprofit, and entrepreneurial spaces, to losing what she thought was her dream job during the pandemic, demonstrates the kind of resilience and self-awareness that can turn deep uncertainty into meaningful new direction. And while building Everflow from the ground up, scaling from her first successful event, and helping others stop running from their past and start running toward their future, she is modelling the very alignment, courage, and growth she teaches. Here’s where to find more: ________________________________________________ Welcome to The Unforget Yourself Show where we use the power of woo and the proof of science to help you identify your blind spots, and get over your own bullshit so that you can do the fucking thing you ACTUALLY want to do! We’re Mark and Katie, the founders of Unforget Yourself and the creators of the Unforget Yourself System and on this podcast, we’re here to share REAL conversations about what goes on inside the heart and minds of those brave and crazy enough to start their own business. From the accidental entrepreneur to the laser-focused CEO, we find out how they got to where they are today, not by hearing the go-to story of their success, but talking about how we all have our own BS to deal with and it’s through facing ourselves that we find a way to do the fucking thing. Along the way, we ho…

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## Transcript

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