# 164. Why Every Buy And Sell Decision Feels Wrong - And How To Keep Investing Anyway

Page: https://stenobird.com/podcast/the-stocks-and-savings-podcast-5465353/164-why-every-buy-and-sell-decision-feels-wrong-and-how-to-keep-investing-anyway
Text version: https://stenobird.com/podcast/the-stocks-and-savings-podcast-5465353/164-why-every-buy-and-sell-decision-feels-wrong-and-how-to-keep-investing-anyway.md
Podcast: [The Stocks and Savings Podcast](https://stenobird.com/podcast/the-stocks-and-savings-podcast-5465353)
Published: 2026-07-22T05:00:00+00:00
Episode link: https://podcasters.spotify.com/pod/show/stocksandsavings/episodes/164--Why-Every-Buy-And-Sell-Decision-Feels-Wrong---And-How-To-Keep-Investing-Anyway-e3mc9ef
Audio file: https://anchor.fm/s/95c624ac/podcast/play/123134863/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-21%2F428364245-44100-2-0fe0fca589cd2.m4a
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Duration seconds: 1658

## Resource

You buy a stock, it falls. You sell a stock, it soars. Sometimes, it feels like every decision you make when investing feels wrong. Today, we're going to talk a bit about this, why it's not as bad as you think, and how to become more confident when it comes to making these types of decisions. --- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Want to feel confident investing from the UK? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Now, I know that it’s not easy to start investing with confidence. We both made mistakes at the start of our investing journeys that cost us thousands of pounds. This is why we poured all the knowledge accumulated over the years into creating the 6-week investing roadmap that we wish we had at the start. We’ve already helped over 3,000 people feel confident with their investments. 👉 And if that sounds like something you’d be interested in, you can head to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn more and join the waitlist for our next cohort --- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get A Free Share When You Sign Up To Trading 212⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ We'd also like to thank this season's sponsor, Trading 212. Trading 212 is an investing platform which aims to democratise investing, and it's also the platform that we have used since we started! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for a free share worth up to £100 when you sign up and deposit at least the minimum amount required for Invest or Stocks ISA accounts (which at the time of recording is £1). If it's not done automatically, you can also go to the main menu, then to 'Use promo code' and copy-paste this code SNSBONUS. Terms & conditions apply. Capital at Risk. Investm…

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