# The Startup CPG Podcast Page: https://stenobird.com/podcast/the-startup-cpg-podcast-1235739 Text version: https://stenobird.com/podcast/the-startup-cpg-podcast-1235739.md RSS feed: https://feeds.transistor.fm/startupcpg Official site: https://startupcpg.transistor.fm/ Author: Startup CPG Episodes: 474 ## Resource The top CPG podcast in the world, highlighting stories from founders, buyer spotlights, highly practical industry insights - all to give you a better chance at success. ## Machine-readable JSON: https://stenobird.com/v1/public/podcasts/the-startup-cpg-podcast-1235739 Markdown: https://stenobird.com/podcast/the-startup-cpg-podcast-1235739.md ## Episodes - [Founder Fundraising Journey: Victor Guardiola, Bawi](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-fundraising-journey-victor-guardiola-bawi) — 2026-08-01T07:00:00+00:00 - [Founder Feature: TUYYO FOODS - Jocelyn Ramirez, Regina Trillo, Stefanie Garcia Turner](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-tuyyo-foods-jocelyn-ramirez-regina-trillo-stefanie-garcia-turner) — 2026-07-31T07:00:00+00:00 - [#259 - Mini-Episode: Legal Considerations for Co-Branding Agreements with Foster Garvey](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/259-mini-episode-legal-considerations-for-co-branding-agreements-with-foster-garvey) — 2026-07-28T07:00:00+00:00 - [Founder Fundraising Journey: Frozen One, Alan Chen & Conner Mennig](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-fundraising-journey-frozen-one-alan-chen-conner-mennig) — 2026-07-25T07:00:00+00:00 - [Founder Feature: Bar Bruhis of Boostcous](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-bar-bruhis-of-boostcous) — 2026-07-24T07:00:00+00:00 - [#258 - How Dossier Disrupted the Fragrance Industry](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/258-how-dossier-disrupted-the-fragrance-industry) — 2026-07-21T07:00:00+00:00 - [Non-GMO, Organic, or Gluten-Free? How to Decide Which Certifications Are Worth It](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/non-gmo-organic-or-gluten-free-how-to-decide-which-certifications-are-worth-it) — 2026-07-20T07:00:00+00:00 - [The Case for Frozen Muffins: How Unrefined Foods Is Bringing Whole Grain Nutrition to the Freezer Aisle](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/the-case-for-frozen-muffins-how-unrefined-foods-is-bringing-whole-grain-nutrition-to-the-freezer-aisle) — 2026-07-17T07:00:00+00:00 - [#257 Co-Man Due Diligence 101 with Riot Energy and Kelley Drye & Warren LLP](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/257-co-man-due-diligence-101-with-riot-energy-and-kelley-drye-warren-llp) — 2026-07-14T07:00:00+00:00 - [Oddball's Path From Idea to Funding a Nationwide Target Launch](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/oddball-s-path-from-idea-to-funding-a-nationwide-target-launch) — 2026-07-11T07:00:00+00:00 - [Building a Clean-Label Tart Cherry Beverage with No Natural Flavors and No Added Sugar in the Midst of a Booming Ingredient Trend](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/building-a-clean-label-tart-cherry-beverage-with-no-natural-flavors-and-no-added-sugar-in-the-midst-of-a-booming-ingredient-trend) — 2026-07-10T07:00:00+00:00 - [#256 - What Is Grocery Run? with Dan Choi (NA Beverage Co) and Stephanie McGregor (Ringa)](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/256-what-is-grocery-run-with-dan-choi-na-beverage-co-and-stephanie-mcgregor-ringa) — 2026-07-07T07:49:26+00:00 - [R&D Radio: Consumer Research, Product Platforms, and How to Scale Food Products the Right Way with Guru Hari of Guru Food Design](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/r-d-radio-guru-hari-of-guru-food-design-consumer-research-product-platforms-and-how-to-scale-food-products-the-right-way) — 2026-07-06T07:00:00+00:00 - [Latest CPG Deals and Market Insights: Drew Fallon, CEO Iris Finance](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/investor-spotlight-cpg-acquisitions-emerging-categories-and-what-makes-brands-worth-buying-drew-fallon-iris-finance) — 2026-07-04T07:00:00+00:00 - [Founder Feature: Reinventing Honey Through Design, Packaging, and Consumer Psychology with Noah Phillips of Honey Department](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-noah-phillips-of-honey-department-reinventing-honey-through-design-packaging-and-consumer-psychology) — 2026-07-03T07:00:00+00:00 - [#255 - Mini episode: Non-UPF Verified Update](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/255-mini-episode-non-upf-verified-update) — 2026-06-30T07:00:00+00:00 - [Founder + Funder: Fundraising, Retail Growth, and Building a Modern Hydration Brand with Alex Michaelsen of Leisure Hydration and Ryan Springer of Midnight](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-funder-alex-michaelsen-of-leisure-hydration-and-ryan-springer-of-midnight-on-fundraising-retail-growth-and-building-a-modern-hydration-brand) — 2026-06-27T07:00:00+00:00 - [Founder Feature: Building a Women's Health Beverage Brand and Landing Nationwide Sprouts Distribution in Months with Anastasia Sartan of The Cycle](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-anastasia-sartan-of-the-cycle-building-a-women-s-health-beverage-brand-and-landing-nationwide-sprouts-distribution-in-months) — 2026-06-26T07:00:00+00:00 - [#254 - Buyer Spotlight: Hannah Koch, Supplements Buyer, Kimberton Whole Foods](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/254-buyer-spotlight-hannah-koch-supplements-buyer-kimberton-whole-foods) — 2026-06-23T07:00:00+00:00 - [R&D Radio: Commercialization, Pilot Runs, and Scaling Food Products the Right Way with Jamie Valenti-Jordan](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/r-d-radio-jamie-valenti-jordan-commercialization-pilot-runs-and-scaling-food-products-the-right-way) — 2026-06-22T08:30:36+00:00 - [Founder + Funder: Fundraising, Founder-Investor Fit, and Building the Next Big Breakfast Brand with Emily Groden of Evergreen and Brian Bernstein of Rich Products Ventures](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-funder-emily-groden-of-evergreen-and-brian-bernstein-of-rich-products-ventures-fundraising-founder-investor-fit-and-building-the-next-big-breakfast-brand) — 2026-06-20T07:00:00+00:00 - [Founder Feature: The First Better-For-You Nutrition Company for Older Adults with Jess Haghani of Lucille](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-the-first-better-for-you-nutrition-company-for-older-adults-with-jess-haghani-of-lucille) — 2026-06-19T07:39:47+00:00 - [We're launching Founders & Formulators - Here's Why](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/we-re-launching-founders-formulators-here-s-why) — 2026-06-18T07:00:00+00:00 - [#253 - Private Label Arrangements: What CPG Brands Should Know Before Signing the Deal | Hillary Hughes, Foster Garvey](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/253-private-label-arrangements-what-cpg-brands-should-know-before-signing-the-deal-hillary-hughes-foster-garvey) — 2026-06-16T07:00:00+00:00 - [Investor Spotlight: Consumer Psychology, Channel Strategy, and What Actually Makes Brands Win — David Bell, Idea Farm Ventures](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/investor-spotlight-consumer-psychology-channel-strategy-and-what-actually-makes-brands-win-david-bell-idea-farm-ventures) — 2026-06-13T07:00:00+00:00 - [Founder Feature: Bone Broth Tomato Sauce and a New Twist on a Family Recipe- Liana Krasnow, Noodo](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-bone-broth-tomato-sauce-and-a-new-twist-on-a-family-recipe-liana-krasnow-noodo) — 2026-06-12T07:00:00+00:00 - [#252 - The Rise of Laurel's Coffee: Whole Foods, Wegmans & 1,800 Target Stores in Two Years](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/252-the-rise-of-laurel-s-coffee-whole-foods-wegmans-1-800-target-stores-in-two-years) — 2026-06-09T07:00:00+00:00 - [R&D Radio: Food Microstructure, Ultra-Processed Foods, and the Contract Manufacturer Formula Trap with Abbey Thiel](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/r-d-radio-food-microstructure-ultra-processed-foods-and-the-contract-manufacturer-formula-trap-with-abbey-thiel) — 2026-06-08T07:00:00+00:00 - [Investor Spotlight: Founder Investor Fit, Gross Margins, and the KPIs That Actually Drive Consumer Businesses - Rana Taghdisi Argenio, Palette Ventures](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/investor-spotlight-founder-investor-fit-gross-margins-and-the-kpis-that-actually-drive-consumer-businesses-rana-taghdisi-argenio-palette-ventures) — 2026-06-06T07:00:00+00:00 - [Founder Feature: Single Origin Soy Sauce and Award Winning Branding with Christine Liu and Clarissa Wei of HEYDOH](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-single-origin-soy-sauce-and-the-gap-nobody-filled-with-christine-liu-and-clarissa-wei-of-heydoh) — 2026-06-05T07:00:00+00:00 - [#251 - Scaling the Brand: Ops, Systems, and Simplicity with Mezcla and Doss](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/251-scaling-the-brand-ops-systems-and-simplicity-with-mezcla-and-doss) — 2026-06-02T07:00:00+00:00 - [Investor Spotlight: Graham Garzon, Ground Force Capital — Growth Stage Investing, Business Fundamentals, and What It Takes to Build an Acquirable Brand](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/investor-spotlight-graham-garzon-ground-force-capital-growth-stage-investing-business-fundamentals-and-what-it-takes-to-build-an-acquirable-brand) — 2026-05-30T07:00:00+00:00 - [Founder Feature: Bringing Froyo Back, Building in Public, and Why Pressure is a Privilege - Ashley Whalen of Chara](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-bringing-froyo-back-building-in-public-and-why-pressure-is-a-privilege-ashley-whalen-of-chara) — 2026-05-29T07:00:00+00:00 - [#250 - Jacob Trumbull of Roaring Fork Mill: Heritage Grains, Regenerative Organic Certification, and How Startup CPG Opportunities Unlocked 700 Stores](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/250-jacob-trumbull-of-roaring-fork-mill-heritage-grains-regenerative-organic-certification-and-how-startup-cpg-opportunities-unlocked-700-stores) — 2026-05-26T07:00:00+00:00 - [R&D Radio: Lara Tiro of Rebel CPG — The PB&J Framework, COGS, and How to Scale a Food Product the Right Way](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/r-d-radio-lara-tiro-of-rebel-cpg-the-pb-j-framework-cogs-and-how-to-scale-a-food-product-the-right-way) — 2026-05-25T07:00:00+00:00 - [Investor Spotlight: Luba Safran of Mondelēz SnackFutures Ventures — How Corporate Venture Capital Works and What It Means for CPG Founders](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/investor-spotlight-luba-safran-mondel-z-international-snackfutures-ventures) — 2026-05-23T07:00:00+00:00 - [Founder Feature: The OB/GYN Formulating Pharmaceuticals for Period Care - Margo Harrison of Wave Bye](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-margo-harrison-of-wave-bye) — 2026-05-22T09:41:39+00:00 - [#249 - Expo Pitch Slam Recap with ChiChi Foods](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/249-expo-pitch-slam-recap-with-chichi-foods) — 2026-05-19T07:00:00+00:00 - [Investor Spotlight: Bill Schultz, Beliade Consumer Partners](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/investor-spotlight-bill-schultz-beliade-consumer-partners) — 2026-05-16T07:00:00+00:00 - [Founder Feature: Marc Brown of ONOIN](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-marc-brown-of-onoin) — 2026-05-15T07:00:00+00:00 - [#248 - How to Work with a Formulator with Rebecca Urciuolo from BevSource (FB Solutions Group)](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/248-how-to-work-with-a-formulator-with-rebecca-urciuolo-from-bevsource-fb-solutions-group) — 2026-05-12T07:00:00+00:00 - [R&D Radio: Monte Ammons from Liquid Sherpas](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/r-d-radio-monte-ammons-from-liquid-sherpas) — 2026-05-11T07:00:00+00:00 - [Founder + Funder: Anabel González, Founder of Good Bacteria and Hayden Williams, Partner of BrandProject](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-funder-anabel-gonz-lez-founder-of-good-bacteria-and-hayden-williams-partner-of-brandproject) — 2026-05-09T07:00:00+00:00 - [Founder Feature: Sean Knecht of Tantos!](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-sean-knecht-of-tantos) — 2026-05-08T07:00:00+00:00 - [#247 - How to Build a Board with Seth Goldman, JUST ICE Tea](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/247-how-to-build-a-board-with-seth-goldman-just-ice-tea) — 2026-05-05T07:00:00+00:00 - [Bonus Episode: Khalil Khamis of Crafty Ramen](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/bonus-episode-khalil-khamis-of-crafty-ramen) — 2026-05-02T07:00:00+00:00 - [Founder Feature: Lex Evan of Lexington Bakes](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-lex-evan-of-lexington-bakes) — 2026-05-01T07:00:00+00:00 - [#246 - BevNET 101 with John Craven](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/246-bevnet-101-with-john-craven) — 2026-04-28T07:00:00+00:00 - [R&D Radio: Colleen Cottrell, Independent Consultant at C Cottrell Consulting](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/r-d-radio-colleen-cottrell-independent-consultant-at-c-cottrell-consulting) — 2026-04-27T07:00:00+00:00 - [Opportunity Knocks: Get Direct Access to Top Retailers](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/opportunity-knocks-get-direct-access-to-top-retailers) — 2026-04-26T07:00:00+00:00 - [Investor Spotlight: Rogers Healy, Morrison Seger Venture Capital Partners](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/investor-spotlight-rogers-healy-morrison-seger-venture-capital-partners) — 2026-04-25T07:00:00+00:00 - [Founder Feature: Maria of The Purple Drop](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-maria-of-the-purple-drop) — 2026-04-24T07:00:00+00:00 - [#245 - Growing Your Brand with Influencer Marketing with Joybyte](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/245-growing-your-brand-with-influencer-marketing-with-joybyte) — 2026-04-21T07:00:00+00:00 - [How to Make the Most of Expo West as an Emerging CPG Brand | Little Latke, Gato Dates & Hola Mija Chips](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/how-to-make-the-most-of-expo-west-as-an-emerging-cpg-brand-little-latke-gato-dates-hola-mija-chips) — 2026-04-20T07:00:00+00:00 - [Founder Fundraising Journey: Craig Dubitsky, Happy Products](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-fundraising-journey-craig-dubitsky-happy-products) — 2026-04-18T07:00:00+00:00 - [Founder Feature: Matt Beaman of Goodburn Sauce Co.](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-matt-beaman-of-goodburn-sauce-co) — 2026-04-17T07:00:00+00:00 - [#244 - Live Pitch Practice & Feedback](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/244-live-pitch-practice-feedback) — 2026-04-14T07:00:00+00:00 - [R&D Radio: Travis Zissu from Scale Food Lab](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/r-d-radio-travis-zissu-from-scale-food-lab) — 2026-04-13T07:00:00+00:00 - [Investor Spotlight: Elly Truesdell, New Fare Partners](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/investor-spotlight-elly-truesdell-new-fare-partners) — 2026-04-11T07:00:00+00:00 - [Founder Feature: Hannah Pollack of Nightingale Ice Cream](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-hannah-pollack-of-nightingale-ice-cream) — 2026-04-10T07:00:00+00:00 - [#243 - Building Your Team Legal Considerations with Giannuzzi Lewendon](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/243-building-your-team-legal-considerations-with-giannuzzi-lewendon) — 2026-04-07T07:00:00+00:00 - [Investor Spotlight: Denise Lambertson, Constellation Capital](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/investor-spotlight-denise-lambertson-constellation-capital) — 2026-04-04T07:00:00+00:00 - [Founder Feature: Gabriella Labi and Tonya Reznikovich of Gato Dates](https://stenobird.com/podcast/the-startup-cpg-podcast-1235739/founder-feature-gabriella-labi-and-tonya-reznikovich-of-gato-dates) — 2026-04-03T07:00:00+00:00 ## Actions Episode pages expose an explicit `request_transcript` action. 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