# Forging a Path to Purpose-Driven Speaking with Shannon GaNun

Page: https://stenobird.com/podcast/the-speaker-lab-podcast-454882/forging-a-path-to-purpose-driven-speaking-with-shannon-ganun
Text version: https://stenobird.com/podcast/the-speaker-lab-podcast-454882/forging-a-path-to-purpose-driven-speaking-with-shannon-ganun.md
Podcast: [The Speaker Lab Podcast](https://stenobird.com/podcast/the-speaker-lab-podcast-454882)
Published: 2026-01-13T11:30:00+00:00
Episode link: https://pdst.fm/e/dts.podtrac.com/redirect.mp3/rss.art19.com/episodes/c351bbed-51cc-4018-bcd9-01479ed59f59.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
Audio file: https://pdst.fm/e/dts.podtrac.com/redirect.mp3/rss.art19.com/episodes/c351bbed-51cc-4018-bcd9-01479ed59f59.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
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JSON: https://stenobird.com/v1/public/podcasts/the-speaker-lab-podcast-454882/episodes/forging-a-path-to-purpose-driven-speaking-with-shannon-ganun
Duration seconds: 2395

## Resource

“There’s a huge amount of progress that comes from pitching yourself and putting information out there and having discovery calls and doing events and speaking at events and fielding questions and posting on social media and seeing what people want.” Welcome to another episode of The Speaker Lab Podcast ! Today, host Grant Baldwin welcomes Shannon GaNun, a former communications professional, college professor, and now a thriving full-time speaker who’s built an inspiring business around helping others communicate with purpose and confidence. In this conversation, Shannon takes us through her remarkable journey, starting from her roots in a small Wisconsin town, through her early career on Capitol Hill, and onto the classroom at Georgia Southern University. She shares how her lifelong passion for effective communication eventually led her to pitch herself, land gigs, and build programs that empower leaders at corporations and associations to strengthen their impact through better speaking skills. This episode dives deep into the realities of launching a speaking business later in life, the challenges of making a mid-career pivot, and the process of turning decades of both work and life experience into a valuable, marketable service. Shannon gets candid about overcoming imposter syndrome, learning the business side of speaking through The Speaker Lab, and tackling the not-so-glamorous parts. If you’re someone who wonders if you’re “special enough” to be on stage, or if you’ve wrestled with questions of timing, self-doubt, or financial security in pursuing your passion, you’ll walk away with encouragement to start where you are, leverage your experience, and take that next step! You’ll learn: Starting before you’re 100% ready Transitioning from learning to pitching, disco…

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## Transcript

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