# SPI 925: The Top Lessons from 20+ Years of Personal Branding with Cliff Ravenscraft

Page: https://stenobird.com/podcast/the-smart-passive-income-online-business-and-blogging-podcast-533301/spi-925-the-top-lessons-from-20-years-of-personal-branding-with-cliff-ravenscraft
Text version: https://stenobird.com/podcast/the-smart-passive-income-online-business-and-blogging-podcast-533301/spi-925-the-top-lessons-from-20-years-of-personal-branding-with-cliff-ravenscraft.md
Podcast: [The Smart Passive Income Online Business and Blogging Podcast](https://stenobird.com/podcast/the-smart-passive-income-online-business-and-blogging-podcast-533301)
Published: 2026-04-15T07:00:00+00:00
Episode link: https://p.podderapp.com/2425784823/p.podderapp.com/1794982497/rss.art19.com/episodes/1f5e97ea-8006-4f77-b0e4-ba8ad6060009.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
Audio file: https://p.podderapp.com/2425784823/p.podderapp.com/1794982497/rss.art19.com/episodes/1f5e97ea-8006-4f77-b0e4-ba8ad6060009.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
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Duration seconds: 3399

## Resource

#925 What happens if you grow a personal brand that's no longer aligned with your purpose? Do you follow your energy into a new identity and start from scratch? If you abandon your business, can you ever return to it without losing momentum? These are all questions I tackle today with my good friend Cliff Ravenscraft. He's bringing back the incredible Podcast Answer Man brand he built 20 years ago, picking up where he left off with an audio-first approach that flies in the face of video podcasting. Cliff looks back at the big leaps he's made over the years to extract and share his most powerful lessons. Listen in because he's the real deal. As a mindset and business coach, Cliff has helped countless entrepreneurs and creators build thriving personal brands. And as you'll hear, he's been able to change lives with a single, simple question. Tune in! Show notes and more at SmartPassiveIncome.com/session925 . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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