# SPI 911: The Master Guide to Instagram Growth with Brock Johnson

Page: https://stenobird.com/podcast/the-smart-passive-income-online-business-and-blogging-podcast-533301/spi-911-the-master-guide-to-instagram-growth-with-brock-johnson
Text version: https://stenobird.com/podcast/the-smart-passive-income-online-business-and-blogging-podcast-533301/spi-911-the-master-guide-to-instagram-growth-with-brock-johnson.md
Podcast: [The Smart Passive Income Online Business and Blogging Podcast](https://stenobird.com/podcast/the-smart-passive-income-online-business-and-blogging-podcast-533301)
Published: 2026-01-21T08:00:00+00:00
Episode link: https://p.podderapp.com/2425784823/p.podderapp.com/1794982497/rss.art19.com/episodes/0d94220e-247d-4132-b8f3-b16a4073b6bc.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
Audio file: https://p.podderapp.com/2425784823/p.podderapp.com/1794982497/rss.art19.com/episodes/0d94220e-247d-4132-b8f3-b16a4073b6bc.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
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Duration seconds: 2060

## Resource

#911 Instagram stands out as maybe the top platform for converting attention into sales. That said, alternating Reels, Stories, carousel posts, DMs, and everything else is confusing. What does a good content strategy on this app even look like? In this episode, I'm joined by Instagram master Brock Johnson to answer that question! We discuss what you should focus 80% of your creative drive on, the optimal post schedule, the top content formats for 2026, automating monetization, and more. Brock and I cover most of what you need to set yourself up for success and avoid the mistakes that can stop your profile from taking off. Informed by interviews he's hosted with the heads of Instagram and Instagram for Business, Brock's insights come from the very top. He delivers an absolute masterclass on turning strangers who might come across your Reels into superfans who watch your Stories, DM you, and buy from you. Enjoy! Show notes and more at SmartPassiveIncome.com/session911 . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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