# How Pfizer’s Luisa Barraza Rewrites the Rules of Transformation

Page: https://stenobird.com/podcast/the-shift-code-7230009/how-pfizer-s-luisa-barraza-rewrites-the-rules-of-transformation
Text version: https://stenobird.com/podcast/the-shift-code-7230009/how-pfizer-s-luisa-barraza-rewrites-the-rules-of-transformation.md
Podcast: [The Shift Code](https://stenobird.com/podcast/the-shift-code-7230009)
Published: 2026-01-13T06:00:00+00:00
Episode link: https://www.buzzsprout.com/2435104/episodes/18467295-how-pfizer-s-luisa-barraza-rewrites-the-rules-of-transformation.mp3
Audio file: https://www.buzzsprout.com/2435104/episodes/18467295-how-pfizer-s-luisa-barraza-rewrites-the-rules-of-transformation.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-shift-code-7230009/episodes/how-pfizer-s-luisa-barraza-rewrites-the-rules-of-transformation
Duration seconds: 2330

## Resource

In this episode of The Shift Code Podcast, host Pierre Le Manh is joined by Luisa Barraza, Chief Vice President of People Experience, Organizational Development, and Transformation at Pfizer, to discuss why the human element is the foundation of enterprise agility, how to apply human-centered design and agile principles across complex organizations, and the strategic shifts required to thrive in an AI-disrupted world. What You’ll Learn: Why transformation fails when you lead with technology i...

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## Transcript

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