# Your Purpose Isn’t What You Do—It’s Who You Impact

Page: https://stenobird.com/podcast/the-secrets-of-being-podcast-6712820/your-purpose-isn-t-what-you-do-it-s-who-you-impact
Text version: https://stenobird.com/podcast/the-secrets-of-being-podcast-6712820/your-purpose-isn-t-what-you-do-it-s-who-you-impact.md
Podcast: [The Secrets of Being Podcast](https://stenobird.com/podcast/the-secrets-of-being-podcast-6712820)
Published: 2025-07-02T11:00:08+00:00
Episode link: https://www.spreaker.com/episode/your-purpose-isn-t-what-you-do-it-s-who-you-impact--66707794
Audio file: https://dts.podtrac.com/redirect.mp3/pdcn.co/e/api.spreaker.com/download/episode/66707794/tyallanjacksoncom.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-secrets-of-being-podcast-6712820/episodes/your-purpose-isn-t-what-you-do-it-s-who-you-impact
Duration seconds: 1825

## Resource

In this heart-opening episode of The Secrets of Being, I sit down with the inspiring Ty Allan Jackson—an author, speaker, and passionate believer in the power of imagination, courage, and purpose. Ty never set out to write children’s books. Fifteen years ago, a simple question from his 8-year-old son about starting a lemonade stand sparked something extraordinary. After his son made $50 in a day, Ty searched for a book to help teach him about money—but he couldn’t find one. So, he decided to write it himself. What followed was a journey of resilience—147 rejections from publishers. But Ty didn’t let the no’s define him. He believed in his message and self-published. Today, his books have sold over a quarter of a million copies and touched countless young lives. Ty shares how confidence—not formal education or credentials—is the foundation of his success. He reminds us that we don’t need permission to pursue our purpose. He says yes to the things that scare him because he knows the greatest adventures live on the other side of “yes.” We explore the role of imagination—not just in childhood, but in all of us. Ty believes adults lose their magic when they stop playing. Imagination is where dreams are born and where purpose begins. He shares how his books were inspired by superheroes and the shows he grew up with, and how storytelling became a mirror of who he truly is. One of the most moving parts of our conversation is when Ty recalls a young reader who told him he hated books—until he read Ty’s. That single story became a catalyst for a student-led fair that now inspires thousands of kids to create, dream, and start their own businesses. For Ty, being an author is not about talent—it’s about courage. It’s about being of service and creating impact. It’s about showing up…

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## Transcript

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