# 485: Encore | The Business Plan That Took My Roofing Company from Chaos to Cash-Out (With My Coach Rick Dutmer)

Page: https://stenobird.com/podcast/the-roofer-show-1115955/485-encore-the-business-plan-that-took-my-roofing-company-from-chaos-to-cash-out-with-my-coach-rick-dutmer
Text version: https://stenobird.com/podcast/the-roofer-show-1115955/485-encore-the-business-plan-that-took-my-roofing-company-from-chaos-to-cash-out-with-my-coach-rick-dutmer.md
Podcast: [The Roofer Show](https://stenobird.com/podcast/the-roofer-show-1115955)
Published: 2026-06-30T15:40:00+00:00
Episode link: https://theroofercoach.com/485
Audio file: https://episodes.captivate.fm/episode/a36755fa-56a1-4446-b2c3-2e31763d3ed5.mp3
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Duration seconds: 4082

## Resource

Originally released as Episode 444, I’m bringing this conversation back because the lessons are even more relevant today than when we first recorded it. Most roofing contractors don’t have a business plan—they have ideas, goals, and good intentions. That was me too… until everything changed. In this episode, I sit down with my longtime business coach, Rick Dutmer, to share how a simple business plan transformed my roofing company from chaos and constant firefighting into a profitable business I was ultimately able to sell. If you’re working too many hours, making every decision yourself, or wondering whether all your hard work will ever pay off someday, this episode will show you what’s possible when you stop reacting and start running your business on purpose. SHOW NOTES Running a roofing company without a clear business plan almost guarantees stress, burnout, and uncertainty—even when sales are strong. In this replay, I sit down with my longtime business coach, Rick Dutmer, to discuss the strategies that helped transform my roofing company into a profitable, systems-driven business that no longer depended on me for every decision. We cover why most contractors avoid planning, why chasing revenue can actually make your business weaker, and how focusing on profitability, leadership, and systems creates a company that’s easier to run, more enjoyable to own, and ultimately far more valuable. Whether your goal is to make more money, take more time off, or someday sell your business, the principles in this episode are just as relevant today as when we first recorded it. In this episode you’ll learn: Why “Volume kills, profit thrills.” Why growth without profit can destroy a business. How a simple business plan creates clarity and confidence. Why profitability matters more…

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## Transcript

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