# Vuori Snow, Patagonia’s Paradox & Goodbye Gorewear

Page: https://stenobird.com/podcast/the-rock-fight-outdoor-industry-adventure-sports-commentary-5816981/vuori-snow-patagonia-s-paradox-goodbye-gorewear
Text version: https://stenobird.com/podcast/the-rock-fight-outdoor-industry-adventure-sports-commentary-5816981/vuori-snow-patagonia-s-paradox-goodbye-gorewear.md
Podcast: [The Rock Fight: Outdoor Industry & Adventure Sports Commentary](https://stenobird.com/podcast/the-rock-fight-outdoor-industry-adventure-sports-commentary-5816981)
Published: 2025-11-17T09:00:00+00:00
Episode link: https://rockfight.co/
Audio file: https://episodes.captivate.fm/episode/8452ceb4-1919-4d63-9a46-563db1952c31.mp3
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Duration seconds: 3490

## Resource

Today on the show Colin, Eoin, and Producer Dave return with a full-tilt breakdown of the outdoor industry’s latest developments. From trade show energy to tariff fallout to brands making questionable product choices. On The Docket! Functional Fabric Fair Recap: Dave reports from Portland with notes on increased exhibitor energy, better layouts, stronger innovation hubs, and heritage insulation brands making a comeback. Tariff Watch 2025 (DUN-DUN!): New China tariff adjustments, South American deals, and what they actually mean for outdoor brands. Astral, Osprey, and Terramar are already making painful adjustments. Patagonia’s First Impact Report: Transparency, paradox, and the “greener than thou” crowd. Vuori Snow Is… a Thing: A new winter sports line with a clunky launch video. Can Vuori make the jump from soft gymwear to genuine snow apparel? RIP Gorewear (1985–2025): Gore is shutting down its cycling/run brand after 40 years. Lightning Round: ON’s tariff-proof sales surge, the secondhand market grows, and Fleet Feet’s big Adidas partnership For The Parting Shot presented by Garage Grown Gear, Sorel released a new brand video and Colin would like to see prAna get some Columbia portfolio love. Thanks for listening! The Rock Fight is a production of Rock Fight , LLC. Sign up for NEWS FROM THE FRONT , Rock Fight's semi-weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List. Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts. Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com .

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