# Tradeshow News Recap + America's Next Top Trail Running Brand! Page: https://stenobird.com/podcast/the-rock-fight-outdoor-industry-adventure-sports-commentary-5816981/tradeshow-news-recap-america-s-next-top-trail-running-brand Text version: https://stenobird.com/podcast/the-rock-fight-outdoor-industry-adventure-sports-commentary-5816981/tradeshow-news-recap-america-s-next-top-trail-running-brand.md Podcast: [The Rock Fight: Outdoor Industry & Adventure Sports Commentary](https://stenobird.com/podcast/the-rock-fight-outdoor-industry-adventure-sports-commentary-5816981) Published: 2025-10-27T09:00:00+00:00 Episode link: https://rockfight.co/ Audio file: https://episodes.captivate.fm/episode/39d0c271-2b41-40e8-85af-f1e83c286a30.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/the-rock-fight-outdoor-industry-adventure-sports-commentary-5816981/episodes/tradeshow-news-recap-america-s-next-top-trail-running-brand Duration seconds: 3775 ## Resource Today on The Rock Fight , Colin, Eoin Comerford, and Producer Dave put three buzzworthy trail running brands to the test in the first-ever America’s Next Top Trail Running Brand showdown. Focusing on Brand Position, Retail Appeal, and wear test performance, the trio have a look at Speedland , Norda , and Mount to Coast to crown one who will move on to the next round (provided there will be a next round). But before the big shoe showdown, they have a look at a couple of stories that have come out of the outdoor trade show scene: OIA and Switchback’s deeper partnership (and what it means for Outdoor Retailer) The new Cascade Summit trade show launching in Portland in 2026 Next Adventure LIVES! Nike vs. Adidas: Can Adi take down the top dog? Lastly for The Parting Shot presented by Garage Grown Gear , Colin uses history as a bucket of cold water for all of the people out there who think that trail running is the next big mainstream sport. Thanks for listening! The Rock Fight is a production of Rock Fight , LLC. Sign up for NEWS FROM THE FRONT , Rock Fight's semi-weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List. Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts. Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com . ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-rock-fight-outdoor-industry-adventure-sports-commentary-5816981/episodes/tradeshow-news-recap-america-s-next-top-trail-running-brand/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-rock-fight-outdoor-industry-adventure-sports-commentary-5816981/tradeshow-news-recap-america-s-next-top-trail-running-brand.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.