# How He Went From Homeless To Making $60M/Yr | Alex Vela E516

Page: https://stenobird.com/podcast/the-rich-somers-report-5905323/how-he-went-from-homeless-to-making-60m-yr-alex-vela-e516
Text version: https://stenobird.com/podcast/the-rich-somers-report-5905323/how-he-went-from-homeless-to-making-60m-yr-alex-vela-e516.md
Podcast: [The Rich Somers Report](https://stenobird.com/podcast/the-rich-somers-report-5905323)
Published: 2026-06-13T13:00:00+00:00
Episode link: https://www.buzzsprout.com/2615786/episodes/19339207-how-he-went-from-homeless-to-making-60m-yr-alex-vela-e516.mp3
Audio file: https://www.buzzsprout.com/2615786/episodes/19339207-how-he-went-from-homeless-to-making-60m-yr-alex-vela-e516.mp3
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Duration seconds: 4738

## Resource

Accredited Investors: Catalina Island deal closes soon. Join waitlist: somerscapital.com/invest From sleeping in a car to running a $60M brand in just two years—Alejandro Vela’s story doesn’t even sound real. In this episode, Rich sits down with Alejandro (El Barbas Hats) to break down how he went from failed restaurants, tow trucks, and street food hustles to building one of the fastest-scaling hat brands in the world. From selling at swap meets to collabs with Mexico’s biggest artists an...

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## Transcript

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