# How Machine Learning Personalizes Guest Experience

Page: https://stenobird.com/podcast/the-restaurant-technology-guys-podcast-brought-to-you-by-custom-business-solutions-1100821/how-machine-learning-personalizes-guest-experience
Text version: https://stenobird.com/podcast/the-restaurant-technology-guys-podcast-brought-to-you-by-custom-business-solutions-1100821/how-machine-learning-personalizes-guest-experience.md
Podcast: [The Restaurant Technology Guys Podcast brought to you by Custom Business Solutions](https://stenobird.com/podcast/the-restaurant-technology-guys-podcast-brought-to-you-by-custom-business-solutions-1100821)
Published: 2026-07-06T13:00:00+00:00
Episode link: https://api.riverside.com/hosting-analytics/media/2e90e8718382f8f0abc875a8e136af2ad8b449ee02affe0c9552ac8a100c832c/eyJlcGlzb2RlSWQiOiIyMjkzZTc5MS02ZjQ3LTQ0YzktYjVjYS05ZDkxMjZjZGIyMDQiLCJwb2RjYXN0SWQiOiIyODFlYTA0ZC03YzUzLTQxMzQtOTJlMC1jY2VjZjg4M2ZhZGUiLCJhY2NvdW50SWQiOiI2OTA4YWUyMDQ4MjFhNGEwM2YzMmRhNWUiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmE0YjRkYzA5MTI2NWRjNGFlNGJiYjY3L2plcmVteS1qdWxpYW5zLXN0dWRpby1jb21wb3Nlci0yMDI2LTctNl9fOC0zOS01OS5tcDMifQ==.mp3
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Duration seconds: 2519

## Resource

00:00 Introduction to Ryan Volberg and His Journey 02:48 The Evolution of Restaurant Technology 05:49 The Concept of Daily Pay for Hospitality Workers 08:25 Introducing Guestology: A New Approach to Guest Engagement 11:05 Understanding Guest Loyalty and Retention 14:06 The Mechanics of Guest Recognition and Personalization 21:18 Crafting Personalized Guest Experiences 23:07 The Power of Machine Learning in Hospitality 24:24 Understanding the SAPS Model for Guest Loyalty 26:58 The Cost of Loyalty: Status vs. Discounts 29:42 Attribution and Proving Value in Guest Engagement 30:18 Engaging Occasional Guests: Strategies for Retention 36:43 Building Lasting Relationships with Guests

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