# Season 9 | Ep12 Michael Green: How he made $700K in year one (after not billing for 6 years)

Page: https://stenobird.com/podcast/the-rag-podcast-recruitment-agency-growth-podcast-1158173/season-9-ep12-michael-green-how-he-made-700k-in-year-one-after-not-billing-for-6-years
Text version: https://stenobird.com/podcast/the-rag-podcast-recruitment-agency-growth-podcast-1158173/season-9-ep12-michael-green-how-he-made-700k-in-year-one-after-not-billing-for-6-years.md
Podcast: [The RAG Podcast - Recruitment Agency Growth Podcast](https://stenobird.com/podcast/the-rag-podcast-recruitment-agency-growth-podcast-1158173)
Published: 2026-01-07T11:00:00+00:00
Episode link: https://hoxomedia.com
Audio file: https://episodes.captivate.fm/episode/0cc92871-8d59-4a27-86eb-a7c18eb43854.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-rag-podcast-recruitment-agency-growth-podcast-1158173/episodes/season-9-ep12-michael-green-how-he-made-700k-in-year-one-after-not-billing-for-6-years
Duration seconds: 4454

## Resource

Michael Green: How he made $700K in year one (after not billing for 6 years) Michael Green spent six years running teams of 100+ recruiters. Building offices. Managing people. Zero placements. When he launched Unico in April 2024, he had to go back to basics. "I had to do role plays to myself. I hadn't qualified a candidate in six years." Day one was brutal. Just him, his house and a dog. But Michael had something most recruiters don't: a genuine answer to "what makes you different?" While everyone else competed on job boards chasing $30K fees, Michael went the opposite direction. Senior positions only. Architect level and above. New York Location only His average fee jumped from $30K to $60K overnight. His biggest placement? $170,000. 12 months later: $700K gross profit. Solo. Year two: $1.5M with just four people. But here's what makes Michael different. He's not scaling headcount - he's scaling quality. Ultra-niche: ServiceNow and bleeding-edge SaaS. One technology. Total focus. Last week, a major partner messaged him: "I've seen your posts. I've heard your reputation. We want to use you exclusively." He'd never spoken to them before.. He's now targeting growth15 profitable recruiters and $3M in 2026. This week on The RAG Podcast, Michael tells the full story. We cover: - Why he walked away from running 200 people to start from scratch - How he made $700K in year one after six years out of recruitment - The "top 3%" model that clients can't say no to - Why he pivoted from $30K to $100K+ fees overnight - The AI screening tool that's changing his close rate - His LinkedIn strategy that generates 70% conversion rates This isn't about scaling fast. It's about a man who had to relearn his own trade, doubted himself daily, and built a $1.5M business in 20 months that does…

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